Apple Retail Stores Around the World Now Featuring Red Logos for World AIDS Day

Ahead of World AIDS Day, which takes place on December 1, Apple has begun turning the Apple Store logos of many of its retail locations red. Apple's red logos are an annual tradition and mark one of the few times a year that Apple changes its logo colors.

Photos of ‌Apple Store‌ locations with red logos have begun popping up on Twitter and Instagram, and by the time December 1 rolls around on Sunday, Apple's stores worldwide will be temporarily featuring the new design.

applestorefifthavenuered


Last year, Apple turned 125 ‌Apple Store‌ logos red, while another 400 stores had red decals placed over their logos.


Apple will be promoting World AIDS Day in its retail locations over the course of the next week. From November 25 to December 2, Apple will donate $1 to (RED) for every purchase made with Apple Pay on Apple.com, the ‌Apple Store‌ app, and Apple retail stores, up to a total of $1 million.


(RED) has been a longtime Apple partner charity, and since 2006, Apple has raised more than $220 million through promotions like this and the sale of (RED)-branded products and accessories. Funds raised by (RED) go towards HIV/AIDS programs in Africa as part of The Global Fund to fight AIDS, Tuberculosis, and Malaria.

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple Fitness Plus hero

Apple Announces New Fitness+ Workout Programs, Strava Challenge, and More

Friday January 2, 2026 6:43 am PST by
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch. The key announcements include: New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January. "Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Mac Pro Feature Blue

What's Happening With the Mac Pro?

Wednesday December 31, 2025 9:59 am PST by
Apple hasn't updated the Mac Pro since 2023, and according to recent rumors, there's no update coming in the near future. In fact, Apple might be finished with the Mac Pro. Bloomberg recently said that the Mac Pro is "on the back burner" and has been "largely written off" by Apple. Apple apparently views the more compact Mac Studio as the ideal high-end pro-level desktop, and it has almost...

Top Rated Comments

iapplelove Avatar
80 months ago
I remember going to jr high in the late 80s and contracting HIV was an automatic death sentence.

Glad to see great strides with medicine and education with this epidemic.

Those unfortunate to contract the virus now a days can still lead an almost normal healthy lifestyle.
Score: 19 Votes (Like | Disagree)
Plutonius Avatar
80 months ago
Does this actually do anything about AIDs ?

The cynical part of me just looks at this as advertising for Apple.
Score: 8 Votes (Like | Disagree)
ellsworth Avatar
80 months ago

From November 25 to December 2, Apple will donate ('https://www.macrumors.com/2019/11/25/apple-pay-red-donations-2019/') $1 to (RED) for every purchase made with Apple Pay on Apple.com, the Apple Store app, and Apple retail stores, up to a total of $1 million.
Why not just promote the cause and donate the $1 million dollars and call it a day?
Score: 6 Votes (Like | Disagree)
Weaselboy Avatar
80 months ago
Moderator Note:

Quite a few posts discussing health insurance and politics have been removed. If you would like to discuss those topics, please start a thread in the Politics, Religion, and Social Issues forum and keep that discussion out of this thread. Thank you.
Score: 3 Votes (Like | Disagree)
xxray Avatar
80 months ago
I’m really glad Apple does this and contributes to RED. Really good of them.
Score: 3 Votes (Like | Disagree)
gkarris Avatar
80 months ago
Brings back memories - as a kid at the Computer Store looking at the stack of Apple ][ boxes with the red Apple on them...

All I got was a TRS-80...

;)
Score: 3 Votes (Like | Disagree)