Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Launches App Development Program for Female Entrepreneurs and App Developers
The Entrepreneur Camp offers an intensive technology lab, specialized support for app developers, and ongoing mentoring.
"Apple is committed to helping more women assume leadership roles across the tech sector and beyond," said Tim Cook, Apple's CEO. "We're proud to help cultivate female leadership in the app development community with the new Apple Entrepreneur Camp, and we're inspired both by the incredible work that's already happening, and what's sure to come."Apple says that to be eligible for the program, which is now accepting applications, businesses must be female-founded, co-founded, or led and have at least one woman on the development team. A working app or prototype is required, as is a "desire to leverage Apple technologies and benefit their mission.
The inaugural session of the Entrepreneur Camp is set to begin in January 2019. Sessions will be held on a quarterly basis, with 20 app companies accepted for each round. The exception is the pilot round, which will be limited to 10 companies.
After being accepted to the program, companies will be able to send three employees to Cupertino, the home of Apple's two most well known campuses: Infinite Loop and Apple Park.
The two week immersive program is set to include one-on-one code-level assistance with Apple engineers, sessions on design, technology, and App Store marketing, access to an alumni forum for peer-to-peer mentoring, and ongoing support from Apple.
Participating companies will also receive two tickets for the following year's Worldwide Developers Conference as well as one year of free membership in the Apple Developer Program.
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