If you missed Apple's "Gather Round" event yesterday or if you just want to rewatch, the event video in its entirety is now available from Apple's YouTube channel, in addition to the Apple Event website.
At the "Gather Round" event that was held at the Steve Jobs Theater on the Apple Park campus in Cupertino, California, Apple unveiled its new 2018 iPhone and Apple Watch lineup.
Three new iPhones made an appearance, including the high-end flagship OLED iPhone XS and XS Max in 5.8 and 6.5-inch screen sizes and the new lower-priced iPhone XR, which features an LCD display and six color options.
Apple also unveiled new Apple Watch Series 4 models with bigger displays, slimmer bodies, a faster S4 chip, a haptic Digital Crown, and support for taking electrocardiogram (ECG) readings.
If you don't want to watch Apple's full video, take a look at our recap, which covers all of the major features you need to know in just six minutes.
The iPhone XS, iPhone XS Max, and Apple Watch Series 4 will be available for pre-order starting tonight at 12:01 a.m. ahead of a September 21 launch date. The iPhone XR will be available for pre-order on October 19 ahead of an October 26 launch date.
Apple still has multiple products on the horizon that did not make a debut at the September event, which suggests we may also get an October event where the company launches new Macs and iPad Pro models.
Apple previously announced that a public beta of iOS 26 would be available in July, and now a more specific timeframe has surfaced.
Bloomberg's Mark Gurman today said that Apple's public betas should be released on or around Wednesday, July 23. In other words, expect the public betas of iOS 26, iPadOS 26, macOS 26, and more to be available at some point next week.
Apple will be releasing...
Wednesday July 16, 2025 6:50 am PDT by Joe Rossignol
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September.
MacRumors concept
In a report for Macworld today, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models.
The report includes ...
Earlier this year, YouTuber Jon Prosser shared multiple videos showing off what he claimed to be re-created renderings of what was then presumed to be called iOS 19 and which was eventually unveiled by Apple as iOS 26 at WWDC in June.
In his first video back in January, Prosser showed off a Camera app redesign with a simpler set of buttons for moving between photo and video modes, and he...
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device.
Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable
5G support, up from LTE on the Apple Watch Ultra 2
Likely a wide-angle OLED display that ...
Wednesday July 16, 2025 4:17 pm PDT by Juli Clover
We have just under two months to go until the debut of Apple's iPhone 17 models, and rumors have been ramping up in recent weeks. We went through everything we know so far, pulling out the most exciting rumors and highlighting some other changes that aren't going to be so great.
Top Tier
Ultra Thin iPhone 17 Air - The iPhone 17 Air is 2025's most exciting iPhone rumor, because it's the...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Wednesday July 16, 2025 11:31 am PDT by Joe Rossignol
Apple's long-rumored foldable iPhone will likely have a starting price between $1,800 and $2,000 in the U.S., analysts at investment banking firm UBS said this week. If so, the foldable iPhone would cost more than a MacBook Pro, which starts at $1,599.
With a starting price of at least $1,800, the foldable iPhone would be the most expensive iPhone model ever released, topping the Pro Max at...
Apple today said its store at the Westfield Hornsby shopping mall, in Hornsby, Australia, will be permanently closing in October.
Apple Hornsby
In a statement shared with Australian tech news website EFTM (via Reddit), Apple said that it has decided not to renew its lease at Westfield Hornsby. Apple said all affected retail employees will be given the opportunity to work at Apple's nearby...
Possibly one of the biggest let downs for any product release I've ever experienced!
This is said on a yearly basis now. I guess it speaks volumes to just how good Jobs was. I think we’re all realising more and more the difference he really made, he was the key ingredient to what made Apple, Apple. Now? They are just like any other tech company really. I don’t feel any emotional attachment to any of their products like I did in the past, I don’t get the same joyful satisfaction out of any of them either. They used to be warm and full of life almost, but are now cold and... lifeless. They are still good products, but they are missing that special thing that once made them (to quote Jobs) insanely great products.
The fact that “gather round” and the image on the invitation had zero connection to any of the product announcements bugged me to no end for some reason.
Also, “Super Retina HD” vs. “Liquid Retina” just screams bozo explosion. To me anyway.
Did anyone else notice that in the opening video, when that lady was running with the suitcase and she asked Siri for directions to Steve Jobs Theater, Siri started rambling off the directions and the lady promptly took off running a different way? It made me chuckle because of the implication that Apple's own employees don't do what Apple Maps tells them to do.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.