Just ahead of VidCon, a conference designed for video makers, Adobe this morning unveiled Project Rush, an all-in-one cross-device video editing app that it plans to launch later this year.

Project Rush, unlike Adobe's existing Premiere Pro video editing software, is designed to be easy to learn and easy to use, similar to Apple's iMovie video editing software.

adobeprojectrush
It will use technology from Premiere Pro and After Effects, but with simplified editing, color, audio, and tilting tools for a more intuitive user experience.

Adobe plans to make Project Rush available on both desktop machines and mobile devices, making video editing accessible no matter which device you happen to be using at the time.

With Project Rush, all of your editing projects will be synced to the cloud automatically, and it will also integrate with Adobe Stock and offer editable Motion Graphics templates for quick customization options.

Direct sharing tools with one-click publishing will let Project Rush content be uploaded right to YouTube and other social networks.

While Project Rush will launch later this year, Adobe is offering customers a chance to beta test the software. You can sign up for a chance to be a part of the beta on Adobe's Project Rush website.

Project Rush will be previewed at VidCon this week, with a product demo available on June 23 at 11:00 a.m. in Room 260.

Tag: Adobe

Top Rated Comments

berrymetal Avatar
47 months ago
To be discontinued next year
Score: 9 Votes (Like | Disagree)
jfrancis04 Avatar
47 months ago
This sounds promising. Price will be interesting to see. Let's hope it's not another subscription model. Can't imagine they'd tie it to CC if it's meant to compete with iMovie.
Score: 2 Votes (Like | Disagree)
brianbobcat Avatar
47 months ago
Why don’t they fix the stability and bugs in CC first before rolling out a new, sure-to-be, subscription app?

If you need an all-in-one editing app, it already exists and is called Final Cut Pro X. I use t whenever I can and enjoy it a lot more than Premiere.
Score: 2 Votes (Like | Disagree)
v3rlon Avatar
47 months ago
I’d like to know about the many missing features as well...
I'm not worried about those missing features. FCPX just goes right on working for me. My monthly subscription is up to, lets see here....after taxes and miscellaneous fees $0. Perfect. And login server issues haven't been a problem since - ever because FCP doesn't use them.

Yeah, I can manage.
Score: 1 Votes (Like | Disagree)
linuxcooldude Avatar
47 months ago
For this to work for Adobe, I think they need to offer this for free. Apples iMovie is essentially comes with its hardware. Since Adobe has no platform of its own to get widely adopted offer it for free on all platforms. Once it has a wide adoption rate will allow vertical integration with its other software products such as Premiere Elements and Premiere Pro.
Score: 1 Votes (Like | Disagree)
deannnnn Avatar
47 months ago
Why don’t they fix the stability and bugs in CC first before rolling out a new, sure-to-be, subscription app?

If you need an all-in-one editing app, it already exists and is called Final Cut Pro X. I use t whenever I can and enjoy it a lot more than Premiere.
Most professionals still can't use Final Cut Pro X, but even if that wasn't true, a non-linear editing system is about preference. Your opinions might differ from others. Your logic is that Adobe should shut down an entire project because brianbobcat likes to use FCP?
Score: 1 Votes (Like | Disagree)

Popular Stories

intel vs m1 max chip purple

Benchmarks Confirm Intel's Latest Core i9 Chip Outperforms Apple's M1 Max With Several Caveats

Wednesday January 26, 2022 8:56 am PST by
Benchmark results have started to surface for MSI's new GE76 Raider, one of the first laptops to be powered by Intel's new 12th-generation Core i9 processor. Intel previously said that its new high-end Core i9 processor is faster than Apple's M1 Max chip in the 16-inch MacBook Pro and, as noted by Macworld, early Geekbench 5 results do appear to confirm this claim, but there are several...
General Dropbox Feature

macOS 12.3 Will Include Cloud Storage Changes Affecting Dropbox and OneDrive

Tuesday January 25, 2022 3:31 pm PST by
Dropbox today announced that users who update to macOS 12.3 once that software version becomes available may temporarily encounter issues with opening online-only files in some third-party apps on their Mac. In a support document and an email to customers, Dropbox said it is actively working on full support for online-only files on macOS 12.3 and will begin rolling out an updated version of...
Apple Watch Red Yellow Green Feature 1

Apple Launches Black Unity Braided Solo Loop With 'Unity Lights' Watch Face

Wednesday January 26, 2022 6:05 am PST by
Apple today announced the Black Unity Braided Solo Loop for the Apple Watch, as well as a new downloadable watch face, to celebrate Black History Month. Following the launch of the limited edition Black Unity Apple Watch Series 6 and Sport Band in 2021, Apple today launched the Black Unity Braided Solo Loop as part of its celebrations for Black History Month this year.Apple is launching a...
ios 15

Apple Releases iOS 15.3 and iPadOS 15.3 With Fix for Safari Bug That Leaks Browsing Activity

Wednesday January 26, 2022 10:00 am PST by
Apple today released iOS 15.3 and iPadOS 15.3, the third major updates to the iOS and iPadOS 15 operating systems that were released in September 2021. iOS and iPadOS 15.3 come almost two weeks after the release of iOS and iPadOS 15.2.1, minor bug fix updates. The iOS 15.3 and iPadOS 15.3 updates can be downloaded for free and the software is available on all eligible devices over-the-air in ...
iOS 15

Everything New in iOS 15.4 and iPadOS 15.4: Face ID With a Mask, Emojis, Apple Card Widget, Universal Control and More

Thursday January 27, 2022 12:08 pm PST by
Apple today seeded the first betas of iOS 15.4, iPadOS 15.4 to developers for testing purposes, adding a slew of new features to the latest iOS operating systems. iOS 15.4 is the biggest update that we've had to iOS 15 to date, and it brings Universal Control, Face ID with a mask, new emojis, and tons more. Face ID With a Mask With iOS 15.4, there is now an option to unlock your iPhone...
mobeewave

Upcoming iOS Update Will Allow iPhones to Accept Credit Cards Directly Using NFC

Wednesday January 26, 2022 6:00 pm PST by
Apple is working on a new payments service that will allow iPhones to accept payments directly on device with no additional hardware, reports Bloomberg. Right now, iPhones can accept credit cards with add-ons like the Square Reader, but Apple's new technology will eliminate the need for a third-party product. Individuals and small businesses will be able to accept payments with the tap of a...
macOS Monterey on MBP Feature

Apple Releases macOS Monterey 12.2 With Safari Vulnerability Fix

Wednesday January 26, 2022 10:19 am PST by
Apple today released macOS Monterey 12.2, the second major update to the macOS Monterey update that launched in October. macOS Monterey 12.2 comes over a month after the release of the 12.1 update, which brought SharePlay support. The ‌‌‌macOS Monterey 12.2‌‌ update can be downloaded on all eligible Macs using the Software Update section of System Preferences. Apple has also...