Apple Shares New 'No More Printing' iPad Pro Ad Highlighting Apple Pencil

Apple today shared a new video that's part of its latest iPad Pro advertising campaign, highlighting the Apple Pencil and the ability to sign documents right on the tablet without the need to print them.

The 16-second video, like previous videos in the campaign, is based on a tweet that an actual Twitter user shared on the social network. While a real tweet is used, an actress plays the part of the Twitter user.

Don't print. With iPad Pro and Apple Pencil, you can just sign and send out that secret new job offer!

Apple's newest iPad Pro ad campaign comes as the company is rumored to be preparing to introduce an updated iPad Pro lineup. A flagship 10.5-inch iPad Pro with an upgraded processor and edge-to-edge display is rumored to be in the works alongside refreshed 9.7, 12.9, and perhaps 7.9-inch tablets.

Related Roundup: iPad Pro
Buyer's Guide: iPad Pro (Caution)

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Top Rated Comments

itsOver9000 Avatar
108 months ago
Is this what Tim meant about "doing more in the Pro area"?
Score: 45 Votes (Like | Disagree)
Asarien Avatar
108 months ago
These ads are pretty bad.
Score: 21 Votes (Like | Disagree)
rolsskk Avatar
108 months ago
Yeah, doing that definitely sounds like a "pro" thing to do at work. That being said I've been able to digitally sign stuff for over a decade now. Funny how they forgot about the Newton.
Score: 17 Votes (Like | Disagree)
alexandermac18 Avatar
108 months ago
Anyone else cringing at these latest iPad Pro ads?
Score: 16 Votes (Like | Disagree)
dannyyankou Avatar
108 months ago
Well you're going to have to print now because iWork for iCloud is down and can't save :rolleyes:
Score: 11 Votes (Like | Disagree)
amg2014 Avatar
108 months ago
Pretty sure printing won't go away anytime soon.
Score: 10 Votes (Like | Disagree)