With CES gearing up in a few days, some companies have begun revealing new products ahead of the show, and today TrackR has unveiled new updates to its range of Bluetooth tracking devices that help users keep tabs on where their most precious items are located (via The Verge).

One of the new additions is the TrackR pixel, which the company is introducing as a cheaper and more colorful entry to the aluminum-cased TrackR bravo that is already on sale. Like the bravo, the pixel can be attached to an important personal item -- such as a key ring -- and with a connected iPhone and Android app, users can find anything lost with a GPS locator that shows when they are getting closer or farther away. When TrackR is far out of range, the company's "crowd GPS network" of users will anonymously help in rediscovery of the item in question.

trackr-4
The original TrackR wallet has also been updated to a 2.0 version, making the Bluetooth tracker visually similar to a credit card and the "thinnest item-finder on the market," according to TrackR. Otherwise, the wallet functions the same as the pixel, offering users close-range Bluetooth tracking through a smartphone app, and long-range crowd-sourced discovery. Each TrackR device includes a battery that lasts for about a year, but unlike Tile, users can replace the battery without having to purchase an entirely new tracker.

trackr-1
Lastly, TrackR announced an all-new device, the TrackR atlas, a smart plug that's placed in a wall outlet and maps out a user's entire home to pinpoint the location of any connected TrackR down to a specific room. Support for Amazon Alexa-enabled devices means that users can simply ask their Echo for the location of a lost item without needing to take out their smartphone.

trackr-3
The TrackR pixel will be available for $24.99, the TrackR wallet for $29.99, and the TrackR atlas for $39.99 when they go up for pre-order sometime today. As of writing, only the atlas is available for users to pre-order. All three products are expected to launch sometime in the Spring.

Top Rated Comments

AngerDanger Avatar
117 months ago
First world problems

On a tech rumors site? :eek: Where are the articles about limited access to water, education, and contraceptives that we came here for?!
Score: 4 Votes (Like | Disagree)
AngerDanger Avatar
117 months ago
I come here for great products that fullfil a useful purpose.
This, on the other hand is trying to solve problems that do not exist or trying to solve small problems with overdimensional applications.
That's good to know and much less vapid than your original comment, which simply said "First world problems." However, what is "great" or "useful" is entirely subjective; I imagine almost all of your contributions to this site regard things that most would consider a first world problem. The difference is, this product doesn't interest you, so you regurgitated that cliché even though it's equally applicable to things that probably do interest you.
Score: 4 Votes (Like | Disagree)
JeffyTheQuik Avatar
117 months ago
TrackR >Tile, just because I can change the battery on the TrackR, instead of throwing it away and having to buy another $25-30 device.
Score: 3 Votes (Like | Disagree)
MTShipp Avatar
117 months ago
TrackR >Tile, just because I can change the battery on the TrackR, instead of throwing it away and having to buy another $25-30 device.
Yes but the batteries need replacing so often, is it worth it? I have 10 Bravos and can't keep them fed with batteries.
Score: 2 Votes (Like | Disagree)
G-News Avatar
117 months ago
Still useless as long as out of home tracking relies solely on other people's use of the app. If your bike gets stolen and end uo in someone's shed, you can put a dozen trackrs on it and will still never recover it.
Score: 2 Votes (Like | Disagree)
Kiro Avatar
117 months ago
First world problems
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
iPhone 14 Pro Dynamic Island

iPhone 18 Pro Leak Adds New Evidence for Under-Display Face ID

Monday December 8, 2025 4:54 am PST by
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker. According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

Apple Seeds Second iOS 26.2 Release Candidate to Developers and Public Beta Testers

Monday December 8, 2025 10:18 am PST by
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found. Registered developers and public beta testers can download the betas from the Settings app on...
Johny Srouji

Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues

Sunday December 7, 2025 10:41 am PST by
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
Johny Srouji

Apple's Chipmaking Chief Johny Srouji Responds to Report About Him Potentially Leaving

Monday December 8, 2025 9:23 am PST by
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future. "I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman. Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
top stories 2025 12 04a

Top Stories: iOS 26.2 Coming Soon, Apple Execs Depart, and More

Saturday December 6, 2025 6:00 am PST by
You'd expect things to be starting to wind down for the holidays by now, but that doesn't seem to be the case yet in the world of Apple news, with Apple just about ready to release iOS 26.2 and other operating system updates to the public. There was also a flurry of news this week about Apple executive departures, some expected and some not so expected, while we also learned that Apple and...
ive and altman

Jony Ive's OpenAI Device Barred From Using 'io' Name

Friday December 5, 2025 6:22 am PST by
A U.S. appeals court has upheld a temporary restraining order that prevents OpenAI and Jony Ive's new hardware venture from using the name "io" for products similar to those planned by AI audio startup iyO, Bloomberg Law reports. iyO sued OpenAI earlier this year after the latter announced its partnership with Ive's new firm, arguing that OpenAI's planned "io" branding was too close to its...