With CES gearing up in a few days, some companies have begun revealing new products ahead of the show, and today TrackR has unveiled new updates to its range of Bluetooth tracking devices that help users keep tabs on where their most precious items are located (via The Verge).

One of the new additions is the TrackR pixel, which the company is introducing as a cheaper and more colorful entry to the aluminum-cased TrackR bravo that is already on sale. Like the bravo, the pixel can be attached to an important personal item -- such as a key ring -- and with a connected iPhone and Android app, users can find anything lost with a GPS locator that shows when they are getting closer or farther away. When TrackR is far out of range, the company's "crowd GPS network" of users will anonymously help in rediscovery of the item in question.

trackr-4
The original TrackR wallet has also been updated to a 2.0 version, making the Bluetooth tracker visually similar to a credit card and the "thinnest item-finder on the market," according to TrackR. Otherwise, the wallet functions the same as the pixel, offering users close-range Bluetooth tracking through a smartphone app, and long-range crowd-sourced discovery. Each TrackR device includes a battery that lasts for about a year, but unlike Tile, users can replace the battery without having to purchase an entirely new tracker.

trackr-1
Lastly, TrackR announced an all-new device, the TrackR atlas, a smart plug that's placed in a wall outlet and maps out a user's entire home to pinpoint the location of any connected TrackR down to a specific room. Support for Amazon Alexa-enabled devices means that users can simply ask their Echo for the location of a lost item without needing to take out their smartphone.

trackr-3
The TrackR pixel will be available for $24.99, the TrackR wallet for $29.99, and the TrackR atlas for $39.99 when they go up for pre-order sometime today. As of writing, only the atlas is available for users to pre-order. All three products are expected to launch sometime in the Spring.

Top Rated Comments

AngerDanger Avatar
118 months ago
First world problems

On a tech rumors site? :eek: Where are the articles about limited access to water, education, and contraceptives that we came here for?!
Score: 4 Votes (Like | Disagree)
AngerDanger Avatar
118 months ago
I come here for great products that fullfil a useful purpose.
This, on the other hand is trying to solve problems that do not exist or trying to solve small problems with overdimensional applications.
That's good to know and much less vapid than your original comment, which simply said "First world problems." However, what is "great" or "useful" is entirely subjective; I imagine almost all of your contributions to this site regard things that most would consider a first world problem. The difference is, this product doesn't interest you, so you regurgitated that cliché even though it's equally applicable to things that probably do interest you.
Score: 4 Votes (Like | Disagree)
JeffyTheQuik Avatar
118 months ago
TrackR >Tile, just because I can change the battery on the TrackR, instead of throwing it away and having to buy another $25-30 device.
Score: 3 Votes (Like | Disagree)
MTShipp Avatar
118 months ago
TrackR >Tile, just because I can change the battery on the TrackR, instead of throwing it away and having to buy another $25-30 device.
Yes but the batteries need replacing so often, is it worth it? I have 10 Bravos and can't keep them fed with batteries.
Score: 2 Votes (Like | Disagree)
G-News Avatar
118 months ago
Still useless as long as out of home tracking relies solely on other people's use of the app. If your bike gets stolen and end uo in someone's shed, you can put a dozen trackrs on it and will still never recover it.
Score: 2 Votes (Like | Disagree)
Kiro Avatar
118 months ago
First world problems
Score: 2 Votes (Like | Disagree)

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple Fitness Plus hero

Apple Announces New Fitness+ Workout Programs, Strava Challenge, and More

Friday January 2, 2026 6:43 am PST by
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch. The key announcements include: New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January. "Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Low Cost A18 Pro MacBook Feature Pink

Apple's 2026 Low-Cost A18 Pro MacBook: What We Know So Far

Friday January 2, 2026 4:33 pm PST by
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far. Size Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Mac Pro Feature Blue

What's Happening With the Mac Pro?

Wednesday December 31, 2025 9:59 am PST by
Apple hasn't updated the Mac Pro since 2023, and according to recent rumors, there's no update coming in the near future. In fact, Apple might be finished with the Mac Pro. Bloomberg recently said that the Mac Pro is "on the back burner" and has been "largely written off" by Apple. Apple apparently views the more compact Mac Studio as the ideal high-end pro-level desktop, and it has almost...