Apple Accepting Donations for Hurricane Matthew Disaster Relief
Apple today added a banner to its United States website, iTunes Store, and App Store asking customers to provide donations to individuals affected by the recent devastation from Hurricane Matthew. Like its usual relief efforts, all donations collected will go to the American Red Cross.
Donation tiers available include $5, $10, $25, $50, $100 and $200, and will be processed as normal iTunes or App Store purchases through a user's connected Apple ID.
Hurricane Matthew made landfall late last week, hitting the southeast coast of the United States and going on to ravage states like Florida, Georgia, South Carolina, and North Carolina. As of yesterday, more than 2 million businesses and homes were without power, and over 3,000 people have been placed in safety shelters.
Following natural disasters, Apple normally puts out a call for disaster relief across its various storefronts. In the past, Apple collected Red Cross relief funds for the
August floodings in Louisiana, the
2016 fires in Alberta, the
2015 Nepal earthquake, the
refugee and migration crisis in the Mediterranean sea, the
2013 Philippines typhoon, and more.
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