The countries included are the U.S., Great Britain, the Netherlands, South Africa, New Zealand, Mexico, Japan, Jamaica, Canada, China, Brazil, Australia, Germany, and France. The bands are only available at the VillageMall Apple Store in Barra da Tijuca, Rio de Janeiro, Brazil. The bands are $49 each.
One of the first Olympic athletes to acquire one of the bands is Team USA sprinter Trayvon Bromell, who posted a picture of his band on Twitter.
Apple has created special bands in the past, most recently debuting rainbow woven nylon bands for the Pride festival in late June.