Apple Accuses Spotify of 'Resorting to Rumors and Half-Truths', Sets Record Straight on App Rejection

Yesterday, Spotify accused Apple of using its App Store approval process as a "weapon to harm competitors" after Apple rejected a Spotify app update, and now Apple has responded to Spotify's accusations to "set the record straight."

In a letter to Spotify lawyer Horacio Gutierrez that was shared by BuzzFeed, Apple's legal head Bruce Sewell says Apple is disappointed with the public attacks and concerned that Spotify is asking for exemptions to rules that apply to all app developers.

spotify app

There can be no doubt that Spotify has benefited enormously from its association with Apple's App Store. Since joining the App Store in 2009, Apple's platform has provided you with over 160 million downloads of your app, resulting in hundreds of millions of dollars in incremental revenue to Spotify. That's why we find it troubling that you are asking for exemptions to the rules we apply to all developers and are publicly resorting to rumors and half-truths about our service.

Our guidelines help competition, not hurt it. The fact that we compete has never influenced how Apple treats Spotify or other successful competitors like Google Play Music, Tidal, Amazon Music, Pandora or the numerous other apps on the App Store that distribute digital music.

Sewell goes on to say that Spotify's belief it should not have to pay to take advantage of the "benefits of Apple's hard work" is "simply unfair and unreasonable," pointing out that the App Store rules existed long before Apple Music was introduced. He also points out the new revenue split rules for subscriptions, which will see Apple taking a 15 percent cut from customers who have subscribed to a service for more than a year, instead of a 30 percent cut.

Sewell's letter to Spotify ends with some clarification on why Spotify's app was rejected on May 26. Spotify replaced its in-app subscription purchase options with an account sign-up feature Apple says was "clearly intended to circumvent Apple's in-app purchase rules."

Apple notified Spotify about the guideline violation and following discussions with Apple, Spotify submitted a new version of the app on June 10 that incorporated the same sign-up feature asking for customer email addresses to be used to invite customers to sign up for a Spotify subscription on the web, which Apple again rejected.

That feature exists only for the purpose of avoiding to having to pay Apple for your use of the App Store by emailing customers within hours, directing them to subscribe to Spotify on its website. A clear violation of the terms every other developer adheres to. [...]

There is nothing in Apple's conduct that "amounts to a violation of applicable antitrust laws." Far from it. Apple has continued to innovate with lower pricing for our customers, and a new revenue share model for the developers that have helped make us so successful. We understand you want special treatment and protections from competition, but we simply will not do that because we firmly adhere to the principle of treating all developers fairly and equitably.

In Spotify's own letter, sent to Apple on June 26 but made public yesterday, Spotify accused Apple of causing "grave harm" to its business by rejecting the app update. Spotify said Apple's aim was to "exclude and diminish the competitiveness of Spotify on iOS," which "raises serious concerns under both US and EU competition law."

Sewell's full letter to Spotify can be read over at BuzzFeed.

Popular Stories

Apple CarPlay Ultra instrument cluster themes 01

Apple's CarPlay Ultra Is Here – Does Your iPhone Support It?

Thursday May 15, 2025 5:17 am PDT by
Apple's recently announced CarPlay Ultra promises a deeply integrated in-car experience, but not all iPhone users will be able to take advantage of the new feature. According to Apple's press release, CarPlay Ultra requires an iPhone 12 or later running iOS 18.5 or later. This means if you're using an iPhone 11, iPhone XR, or any older model, you'll need to upgrade your device to access...
Apple CarPlay Ultra instrument cluster themes 01

Apple's 'CarPlay Ultra' Experience Now Available

Thursday May 15, 2025 5:07 am PDT by
Apple today announced that its next-generation CarPlay experience, now dubbed "CarPlay Ultra" begins rolling out today, starting with Aston Martin vehicles. Subscribe to the MacRumors YouTube channel for more videos. CarPlay Ultra is now available with new Aston Martin vehicle orders in the U.S. and Canada. It will also be available for existing models that feature the brand's next-generation ...
iPhone 17 Air Pastel Feature

iPhone 17 Air Battery Capacity and Weight Allegedly Revealed

Monday May 19, 2025 2:22 am PDT by
Apple is expected to launch an all-new ultra-thin iPhone 17 Air later this year, and while there have been plenty of rumors about the camera's overall design and thinness, we haven't heard any details about the device's weight and battery capacity until now. According to the leaker going by the account name "yeux1122" on the Korean-langauge Naver blog, the 6.6-inch iPhone 17 Air has a weight ...
CarPlay Ultra Climate Controls

Apple Says These Vehicle Brands Plan to Offer All-New CarPlay Ultra

Thursday May 15, 2025 8:13 am PDT by
Apple today announced the launch of CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. CarPlay Ultra features deep integration with a vehicle's instrument cluster and systems, built-in Radio and Climate apps, customizable widgets, and more. The interface is tailored to each vehicle model and automaker's identity, and drivers can also adjust...
iOS 18 Siri Personal Context

Apple Will Reportedly Be More Cautious About Announcing New Features Well in Advance

Sunday May 18, 2025 2:50 pm PDT by
Apple plans to mostly stop announcing new features more than a few months before they are ready to launch, according to Bloomberg's Mark Gurman and Drake Bennett. The pair of reporters revealed this noteworthy tidbit towards the bottom of a lengthy report about Apple's artificial intelligence shortcomings today. This alleged change in strategy comes after Apple was forced to delay its more...
Apple Intelligence General Feature

Report: Apple's Next-Gen Version of Siri Is 'On Par' With ChatGPT

Monday May 19, 2025 9:00 am PDT by
Apple has big plans to improve Siri over the next few years, Bloomberg's Mark Gurman and Drake Bennett report. Some Apple executives are now reportedly pushing to turn Siri into a true ChatGPT competitor. A next-generation, chatbot version of Siri has reportedly made significant progress during testing over the past six months; some executives allegedly now see it as "on par" with recent...

Top Rated Comments

bbeagle Avatar
116 months ago
Say you wrote a software package that you sold on the web for $29.

You want the same profit, but you want to sell it at Walmart. Walmart takes a 35% cut. Your software must cost around $49 at Walmart to give you the same profits.

Would Walmart have an issue with your software when someone opened the box there was a note that asked you to 'return this to Walmart - save $20 - and buy it over the web for $29'.

This is exactly what Spotify is doing.
Score: 144 Votes (Like | Disagree)
alecgold Avatar
116 months ago
Clear, strong and polite reaction from apple. And as it now looks a bit stupid on Spotify.
Score: 73 Votes (Like | Disagree)
DrumApple Avatar
116 months ago
Apple is full of it when it comes to this. They own and run the App Store like the government, with plenty of deceit.

How is it that Spotify isn't labeled as an Essential app when it is the most widely used streaming music service in the world? Oh, because it competes with Apple Music? A dating app like Tinder is labeled as an Essential app, and how much do you want to bet that if Apple were to get into the dating app business they'd sink Tinder down to the bottom of the barrel in a heartbeat.
Score: 30 Votes (Like | Disagree)
Ries Avatar
116 months ago
Yeah right, "we firmly adhere to the principle of treating all developers fairly and equitably", all except themselves. Which is their whole point.

Us users have paid plenty for Apple's hard work (Check Apple's profit on iOS devices), stop ****ing us users over by forcing other app providers out by using unfair competition.
Score: 26 Votes (Like | Disagree)
6836838 Avatar
116 months ago
I downloaded the Spotify App and subscribed via Spotify's website, so I don't really see the issue here.
Score: 24 Votes (Like | Disagree)
gijoeinla Avatar
116 months ago
Dubious says the competitor (Spotify) that before there was ever an Apple Music, it itself was the M O N O P O L Y of the paid streaming market.

This insistence that it, Spotify, should just be able to "use" another platform "at will" and demand special exceptions is.... ludicrous.

Poor poor Spitify.
Score: 22 Votes (Like | Disagree)