With origins on Kickstarter, the Zuli Smartplug is a device that acts as a buffer between a wall outlet and any electronic device, letting users control the connected appliance through a smartphone app. Today the company announced that it will be integrating that app with the popular Philips Hue lighting system, letting users interact with Hue lights directly within the Zuli app.

zuli smartplug
The synthesis between Zuli and Hue will also let the latter tap into the former's proprietary motion-sensing technology referred to as "Presence." With it, the Zuli Smartplug can detect when a user enters and leaves a room, adjusting and adapting to pre-set personal lighting preferences. When the room is left abandoned, the smartplug recognizes that too, and everything shuts off. Presence is designed to evolve over time and become "more predictive" with extended use.

“The fundamental problem with connected devices remains the same. You still have to pull out your phone, find the right app, find the right device, and then manually control it,” says Taylor Umphreys, Chief Executive Officer, Zuli. “Zuli is solving this problem through its proprietary Presence technology. Zuli Presence enables our homes to know who is home, what room they are in, and how they like their lighting and temperature — so our personal environments can adjust passively without the user having to do anything”

This "indoor location awareness" will now be available for Hue owners who invest in Zuli, and will give those users the ability to have all of their customized room-based scenes react to their entry into a room. The lighting systems housing the Hue bulbs do not need to be plugged directly into a Zuli Smartplug for the two to interact with one another, since Hue simply networks with Zuli after an initial system sync.

Zuli app
Zuli launched with another notable partnership in Nest, letting customers connect the learning thermostat to a Zuli Smartplug to notify the system when users enter and leave the house and adjust the temperature accordingly. As of now, there is no HomeKit integration or functionality with Zuli.

Hue users can test out Zuli's integration of the Philips lighting system by downloading the Zuli app [Direct Link] on the App Store. For anyone interested in all of Zuli's features, three Zuli Smartplugs are required to harness the full power of Presence. To start, users can purchase a 3-pack of the Zuli Smartplugs for $159.99 on the company's website.

Top Rated Comments

earthTOmitchel Avatar
118 months ago
To piggyback on lowercaseperson's request for clarification, so once I setup my Hue Lightstrips with this in my kitchen, I can have one of these Presence sensors plugged into the kitchen, but the light strips can be plugged into a different different outlets, and those Lightstrips will still turn on? Zuli plugged into outlet A, Lightstrips on different sides of the kitchen plugged into outlets B & C.
That is correct. The Hue bulbs and the device they are connected to (or the lightstrips themselves, as you said) do NOT have to be plugged directly into the Zuli Smartplug. I asked the company directly about this, and they confirmed. Zuli simply networks with Hue once everything is connected within the app.
Score: 1 Votes (Like | Disagree)

Popular Stories

ios 18 4 carplay

Apple Upgrades CarPlay in Two Ways

Wednesday March 12, 2025 6:05 am PDT by
The upcoming iOS 18.4 update for the iPhone includes a smaller but meaningful improvement for Apple's in-car iPhone mirroring system CarPlay. Specifically, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra with a...
Apple More Personal Siri Ad

John Gruber Says 'Something is Rotten' at Apple

Wednesday March 12, 2025 7:39 pm PDT by
Daring Fireball's John Gruber today shared some strongly-worded comments about Apple's delayed personalized Siri features. Gruber is a well-known Apple pundit who has been writing about the company for more than two decades. In a blog post titled "Something Is Rotten in the State of Cupertino," Gruber said Apple's credibility has been "damaged" by the delay:Keynote by keynote, product by...
airpods pro 2 gradient

AirPods Pro 3 Launch Now Just Months Away: Here's What We Know

Tuesday March 11, 2025 3:26 am PDT by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
Apple Maps vs Google Maps Feature

iOS 18.4 Adds a Highly-Requested Setting to iPhones — But Not in U.S.

Wednesday March 12, 2025 1:05 pm PDT by
iPhones are finally getting a much-requested setting, but availability is limited. The upcoming iOS 18.4 update introduces an option to set a default navigation app, other than Apple Maps, but unfortunately this new setting is limited to users in the EU. There, you can now set an app like Google Maps or Waze as your default navigation app on the iPhone by opening the Settings app and tapping ...
iphone 17 pro asherdipps

iPhone 17 Pro Max Rumors Allegedly Refer to 'iPhone 17 Ultra' Model

Friday March 14, 2025 7:56 am PDT by
If you've been following iPhone rumors over the last few years, you may remember reading reports that Apple flirted with the idea of introducing a super high-end "Ultra" model that would either replace its Pro Max device or sit above it in Apple's smartphone hirearchy. These reports appeared in the pre-launch iPhone 15 and iPhone 16 rumor cycles, but ultimately came to nothing. Now though, the...
iPhone 17 Pro Render Front Page Tech

iPhone 17 Pro Machined Parts Leak Reflects Camera Redesign Rumors

Thursday March 13, 2025 3:07 am PDT by
Apple's upcoming iPhone 17 Pro models are expected to feature a significant design overhaul, and a new image apparently taken on an assembly line for the unreleased devices appears to confirm the biggest rumored change. Render of an iPhone 17 Pro model shared by Jon Prosser The iPhone 17 Pro and iPhone 17 Pro Max are rumored to adopt a horizontal camera bar reminiscent of Google's Pixel...
Generic iOS 19 Feature Mock Light

iOS 19 Will Bring Biggest Design Overhaul Since iOS 7

Monday March 10, 2025 12:17 pm PDT by
Apple is planning for a major design overhaul of the iPhone, iPad, and Mac interfaces with the introduction of iOS 19, iPadOS 19, and macOS 16 later this year, reports Bloomberg. The update will "fundamentally change" the look of Apple's operating system, introducing a more consistent cross-platform experience. Apple plans to update the style of icons, menus, apps, windows, and system...
Sad Siri Feature

Kuo: Apple Knows Apple Intelligence is 'Underwhelming' and Won't Drive iPhone Upgrades

Thursday March 13, 2025 9:32 am PDT by
The Apple Intelligence features that Apple introduced with iOS 18 are not pushing people to upgrade their iPhones, Apple analyst Ming-Chi Kuo reiterated today. Apple's recent Siri failures are also going to have an impact on 2025 iPhone shipments, which the market is beginning to realize. As early as last July, Kuo said expectations that Apple Intelligence could drive iPhone upgrades were...
Sad Siri Feature

Kuo: Cook Should Personally Address Siri Apple Intelligence Failure

Thursday March 13, 2025 4:02 pm PDT by
Apple made a major misstep with the way that it handled the delay of Apple Intelligence features for Siri, Apple analyst Ming-Chi Kuo said today. Announcing the delay through a press statement was a bad decision, and Apple should instead have gone through official channels. Kuo referenced the well-known "Antennagate" PR crisis when the iPhone 4 launched in 2010, and the way that then Apple...