The Best Black Friday Deals on Macs, iPads, iPhones, Apple Watch, and More

With the Thanksgiving holiday well underway in the United States, Black Friday deals at both online and brick and mortar stores are starting to go live. Many major retail stores like Target, Best Buy, and Walmart will be opening up in the early evening, and most online-only deals are already live.

We've rounded up a few of the absolute best deals that can be had on products like the iPad, iPhone, MacBook, iMac, and Apple Watch below, and even more deals can be found in our full Black Friday roundup, which has a long list of retailers that are offering discounts.

Apple Watch

Both Target and Best Buy are offering Apple Watch deals. At Best Buy, the Apple Watch is up to $100 off, with a $50 discount for Apple Watch Sport models and a $100 discount for stainless steel Apple Watch models.

apple-watch-trio-new
Target is offering a $100 Target gift card with the full price purchase of any Apple Watch or Apple Watch Sport.

iPhone

With the purchase of an iPhone 6s or 6s Plus on a device installment payment plan from Verizon, Sprint, or AT&T, Target is offering customers a $250 Target gift card.

iphone6s-6sp-select-2015
With the purchase of an iPhone 5s, 6, 6 Plus, 6s, or 6s Plus using AT&T Next or a Verizon device payment plan, Walmart is offering $200 off in the form of a $100 bill credit and a $100 Walmart gift card.

iPad Air 2

There are a lot of deals available on the iPad Air 2, with discounts as high as $150 off.

Sam's Club is discounting its entire stock of iPad Air 2 models by $150, dropping the price of the entry-level Wi-Fi only iPad Air 2 to $349.

ipadair2
Staples is selling the 64GB Wi-Fi only iPad Air 2 at a $150 discount, dropping the price to $449. The 16GB Wi-Fi only model is available at a $125 discount, dropping the price to $374.

Best Buy is selling the 16 and 64GB Wi-Fi only iPad Air 2 at a $100 discount, dropping the price to $399 and $499, respectively. The 128GB Wi-Fi only model is available at a $125 discount, dropping the price to $574.

For those who would prefer a gift card to a straight cash deal, Target is offering a $150 Target gift card with the purchase of any iPad Air 2 model.

iPad mini 4

Best Buy is selling the 64 and 128GB Wi-Fi only iPad mini 4 at a discount of $100, dropping the price to $399 and $499, respectively.

Staples is selling the 16GB Wi-Fi only iPad mini 4 for $299, a $100 discount off the regular price of $399.

ipadmini4trio
For those who would prefer a gift card to a straight cash deal, Target is offering a $100 Target gift card with the purchase of any iPad mini 4 model.

12-inch MacBook

While Adorama and MacMall are offering $100 discounts on the 12-inch Retina MacBook, Best Buy and B&H Photos deals are the best, dropping prices by as much as $200.

retina_macbook_air_2015_design
- 1.1GHz/8GB/256GB Gold - $1,179, $120 off
- 1.1GHz/8GB/256GB Silver - $1,149, $150 off
- 1.1GHz/8GB/256GB Space Gray - $1,179, $120 off
- 1.2GHz/8GB/512GB Gold - $1,429, $170 off
- 1.2GHz/8GB/512GB Silver - $1,429, $170 off
- 1.2GHz/8GB/512GB Space Gray - $1,399, $200 off

MacBook Air

Best Buy and B&H Photo have the best prices on stock MacBook Air models. For non-stock models, MacMall is offering $81 off to $100 off.

macbook_air_2015_elcap_roundup_header
- 11-inch 1.6GHz/4GB/128GB - $774, $125 off
- 11-inch 1.6GHz/4GB/256GB - $979, $120 off
- 13-inch 1.6GHz/4GB/128GB - $879, $120 off
- 13-inch 1.6GHz/4GB256GB - $1,079, $120 off

MacBook Pro

B&H Photo, MacMall, and Best Buy all have deals on Macs, with the lowest prices on stock configurations listed below. MacMall has discounts on a wide range of non-stock models, with $150 to $250 off.

retinamacbookpro
- 13-inch 2.7GHz/8GB/128GB - $1,179, $150 off
- 13-inch 2.7GHz/8GB/256GB (Best Buy) (B&H Photo) (MacMall) - $1,349.99, $150 off
- 13-inch 2.9GHz/8GB/512GB - $1,599, $200 off
- 15-inch 2.2GHz/16GB/256GB - $1,699, $300 off
- 15-inch 2.5GHz/16GB/512GB - $2,149, $350 off

iMac

On stock iMac models, Best Buy, B&H Photo, and MacMall have some of the best deals available. For non-stock configurations, MacMall is offering discounts between $101 and $201.

newimacsidebyside
- 21.5-inch 1.6GHz/8GB/1TB - $899, $200 off
- 21.5-inch 2.8GHz/8GB/1TB (B&H Photo) (MacMall) - $1,179, $120 off
- 21.5-inch 4K 3.1GHz/8GB/1TB - $1,299, $200 off
- 27-inch 5K 3.2GHz/8GB/1TB - $1,599, $200 off
- 27-inch 5K 3.2GHz/8GB/1TB Fusion (B&H Photo) (MacMall) - $1,799, $200 off
- 27-inch 5K/3.3GHz/2TB Fusion - $2,029, $250 off

Apple TV

As a doorbuster deal, Target is offering 25 percent off all Apple TVs. Supplies for this deal are likely to be limited.

apple-tv-4th-gen

Accessories

- iPods - $50 off
- Beats by Dre Powerbeats - $99.99, $100 off
- Pebble Time - $129.99, $70 off
- Fitbit Charge HR - $119 $30 off
- Beats Solo 2 headphones - $97, $103 off

Software

- Fantastical for iPhone - $2.99, 40 percent off
- Fantastical for iPad - $4.99, 50 percent off
- VMware Fusion Pro - $119 to purchase/$71.99 to upgrade, 40 percent off
- VMware Fusion 8 - $55.99 to buy/$34.99 to upgrade, 30 percent off
- VMware upgrades from Parallels - 55 percent off
- VMware Fusion Pro and Workstation Pro bundle - $224.98, 50 percent off
- Adobe Premiere Elements 14 - $59.99, 39 percent off
- Adobe Photoshop Elements 14 - $59.99, 39 percent off
- Microsoft Office 2016 for Mac - $99, $34 off
- Pixelmator for Mac - $14.99, 50 percent off
- Pixelmator for iPhone - $1.99, 50 percent off
- Parallels - $79. Comes with 7 free apps, including 1Password and Evernote Premium

Make sure to check out the Black Friday roundup for specific times on when retail stores will open and more information on each of the deals listed above.

MacRumors is an affiliate partner with some of these vendors.

Related Forum: Community Discussion

Popular Stories

iPadOS 26 App Windowing

Apple Explains Why iPads Don't Just Run macOS

Friday June 13, 2025 7:46 am PDT by
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why. In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday June 12, 2025 8:58 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in Three Months With These 12 New Features

Saturday June 14, 2025 5:45 pm PDT by
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
Logitech Logo Feature

Logitech Announces Two New Accessories for WWDC

Friday June 13, 2025 7:22 am PDT by
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro. The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
iOS 26 Screens

Here Are All the iOS 26 Features That Require iPhone 15 Pro or Newer

Thursday June 12, 2025 4:53 am PDT by
With iOS 26, Apple has introduced some major changes to the iPhone experience, headlined by the new Liquid Glass redesign that's available across all compatible devices. However, several of the update's features are exclusive to iPhone 15 Pro and iPhone 16 models, since they rely on Apple Intelligence. The following features are powered by on-device large language models and machine...
CarPlay Liquid Glass Dark

Apple to Let iPhone Users Watch Videos on CarPlay Screen While Parked

Thursday June 12, 2025 6:16 am PDT by
Apple this week announced that iPhone users will soon be able to watch videos right on the CarPlay screen in supported vehicles. iPhone users will be able to wirelessly stream videos to the CarPlay screen using AirPlay, according to Apple. For safety reasons, video playback will only be available when the vehicle is parked, to prevent distracted driving. The connected iPhone will be able to...
iOS 26 on Three iPhones

Hate iOS 26's Liquid Glass Design? Here's How to Tone It Down

Wednesday June 11, 2025 4:22 pm PDT by
iOS 26 features a whole new design material that Apple calls Liquid Glass, with a focus on transparency that lets the content on your display shine through the controls. If you're not a fan of the look, or are having trouble with readability, there is a step that you can take to make things more opaque without entirely losing out on the new look. Apple has multiple Accessibility options that ...
Mac Studio Feature

Apple Begins Selling Refurbished Mac Studio With M4 Max and M3 Ultra Chips at a Discount

Thursday June 12, 2025 10:14 am PDT by
Apple today added Mac Studio models with M4 Max and M3 Ultra chips to its online certified refurbished store in the United States, Canada, Japan, Singapore, and many European countries, for the first time since they were released in March. As usual for refurbished Macs, prices are discounted by approximately 15% compared to the equivalent new models on Apple's online store. Note that Apple's ...
iOS 26 Feature

Apple Seeds Revised iOS 26 Developer Beta to Fix Battery Issue

Friday June 13, 2025 10:15 am PDT by
Apple today provided developers with a revised version of the first iOS 26 beta for testing purposes. The update is only available for the iPhone 15 and iPhone 16 models, so if you're running iOS 26 on an iPhone 14 or earlier, you won't see the revised beta. Registered developers can download the new beta software through the Settings app on each device. The revised beta addresses an...

Top Rated Comments

stulaw11 Avatar
125 months ago
Biggest problem with these "deals" are these retailers dont keep enough in stock to even last 2 hours on Thanksgiving morning, let alone Black Friday.

Target, Sams, and Staples, the ones with $150 off the iPad, had no iPad Air 2s as of about 10-11am today in any size, Thanksgiving day. That's insane to even advertise a deal you dont have enough for even 2 hours to sell. So pretty much nothing left for Black Friday itself when that's the whole point of the sale; or likely Cyber Monday. Just bad planning by these stores not to have more ready for the biggest shopping day of the year; which hasn't even hit yet!

Even worse everytime you refresh the Staples selection it shows some in stock and you hit add to cart and out of stock. Their website isn't even working correctly to show out of stock items.

Deals are just a waste of time unless you want to wake up at 6am Thanksgiving day. And they're not getting people into stores anymore when you can go online to buy other items like they used to.

Guess I'll wait for the Air 3 instead of buying an Air 2 today.
Score: 5 Votes (Like | Disagree)
stulaw11 Avatar
125 months ago
This whole Black Friday thing has just become a farce now starting sales the night before/morning Thanksgiving and having enough stock for 1 hour total.

Normal people with a life pretty much have no chance of getting Apple products on sale.
Score: 4 Votes (Like | Disagree)
Zelmung Avatar
125 months ago
The person that rendered this watch image needs to be thrown off a plane.

Attachment Image
Score: 3 Votes (Like | Disagree)
deaglecat Avatar
125 months ago
No deals from Apple Retail themselves ?
Score: 2 Votes (Like | Disagree)
Thunderhawks Avatar
125 months ago
If you're interested my kids have some they wouldn't mind selling
Black Friday, when the Furby craze was at it's height I drove from Stamford CT to Newburgh NY figuring they weren't that sophisticated upstate NY. (I know, pretty snobby)
Got up at 4 a.m. and upon arriving at 5:30 a.m. at the local Walmart, a double line of at least 50 yards had already formed around the building.
Gave up there, but a hot tip was that Kaybee toys (remember them?) in a nearby mall had some Furbys.
Quickly drove over there to see a very short line. Got in line, but it turned out they were only giving tickets for Furbys to the first 25 people which they let in one at a time. (They did not mention how many tickets they were going to give out)

Drove to another Walmart to just witness a stampede and people fighting to get the cheap 3 TVs, Furbys etc.

I returned laughing at myself for being so dumb and swore to NEVER again fall for ANY hype of an allegedly hyped shortage of anything. (Hence , I can wait for new iPhone models forever, until there is ample supply)

There was some less regret/embarrasment since I only did it for my daughters. They did eventually get their Furbys and true to form being kids after a few days of playing with them, they got annoyed at the permanent talking and put them into a dark closet.

Many years later, while moving I found them again and they still talk.

So, no thank you , don't want to buy any, but maybe my (I know lengthy) story can help some people to realize that black Friday is business manipulation at it's finest for gullible people.

Congrats to the few that are successful, but I'd rather sleep and more so have peace of mind,knowing I am not missing anything.

Happy holidays and bargain hunting to all!.
Score: 1 Votes (Like | Disagree)
macnewby456 Avatar
125 months ago
Killer deal on the 2014 maxed 15" rMBP

Yesterday I was watching this and it was $1850, special one day deal today for $1599, no sales tax too from B & H. I was a fence sitter but this deal got me to jump off. these are still $2079 in the refurb at apple right now.

2014

B&H photo new 15" rMBP 16gb ram/512gb drive/dgpu

http://www.bhphotovideo.com/find/dealZone.jsp

hope you get to get in on it!
Score: 1 Votes (Like | Disagree)