Apple continues to move toward retiring its One to One training program aimed at Mac customers, with the company's online store checkout process no longer offering the program as an add-on option for Mac purchases as of today.
Current online store checkout process for Macs with no mention of One to One
Today's change comes a few weeks after MacRumorsinitially reported rumors of One to One's impending demise and later confirmed meetings with retail staff to announce the change. The program will officially be discontinued on September 28, although with today's change it's clear the company is looking to halt new signups as much as possible ahead of that date.
Previous checkout options with both AppleCare and One to One offered
Priced at $99 per year and valid for up to three years following the purchase of a new Mac, Apple's One to One program offered to teach customers unfamiliar with the company's products everything from basic setup to more specialized sessions on apps like GarageBand and Final Cut Pro.
Apple will continue to offer free workshops and training in its stores, but with the more advanced paid One to One option being discontinued, it could offer an opportunity for resellers to promote their own similar programs.
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle.
Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines.
According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option.
Apple's guidelines for Live Activity state that...
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator.
The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far.
Size
Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce.
In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing."
TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch.
The key announcements include:
New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January.
"Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light.
The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users.
UltraCharge Pro Power Bank 10K with Magnetic Ring
The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
So in other words Apple is taking an option for new Mac users away. If someone that's never used a Mac before wants to convert to a Mac, or use Apple's exclusive software, they should have this one to one program/option available to them. This is just another example of Tim Cook not caring about the customer.
What's the matter, Tim, did this program cost Apple .50 cents a day to run the program, so you had to dump it?
Not sure it is really needed. Macs aren't that hard to use without some calss
I purchased the one on one service for my 76 year old mother. Sadly I don't have the patience to teach her how to use her computer and this was a great way to get her up to speed. However, yesterday she tried to go set up her first appointment at the Sherman Oaks apple store and was told by the store manager that they would rather refund her the amount than actually honor the service. I was pretty shocked when she told me this and called apple support who were very nice and said the store manager was in the wrong and set her up at another location. Frankly, I'm surprised how they treated my mom, but I guess they're eager to get rid of it.
Never bought One-to-One only because I enjoy setting my devices up on my own. Feels like opening another gift, the first gift being whatever you bought, then loading all your things on there from a Time Machine or iCloud backup is the second. Actually for me though, discovering all the smaller updates Apple didn't cover in the Keynote or on their website is fun and almost like the third.
Rather than some greasy Genius bar employee cutting open your new pride and joy!
What a terrible completely rude, insulting, and unnecessary thing to say. I've had many excellent interchanges with Apple Store employees. They have been very helpful in dealing with some hardware issues I've had. Every one of them has been knowledgable and helpful. And I'm quite sure many of them have had to deal with insulting people like yourself and have done so gracefully. Just remember what you said when some support person treats you as you treat them.
Personally, I think this is a bad idea. I literally just got done doing a presentation about iOS and am always amazed at the amount of things people have no clue about. A few of the attendees had 5s and newer iPhones and didn't know what Touch ID was. Over half did not have Find My iPhone or iCloud Backup turned on. These are basic elements of iOS that far too many people are going without that easily improve the user experience dramatically.
