Misfit today announced the launch of the "Speedo Shine," a new activity tracker that's been designed in partnership with Speedo, a company known for its swimwear and swimming accessories. Like Misfit's other products, the device tracks steps taken, various exercises, and sleep, but it also is able to track swimming activity.
The Speedo Shine is waterproof and features proprietary lap counting algorithms to measure laps taken when in the pool. According to Misfit and Speedo, the lap tracking capabilities feature "industry-leading accuracy" and have been tested at Speedo's Aqualab.
Lap counting works for all stroke types, and the data that's collected is displayed in the Misfit app for iOS. The app collects information on swim distance, lap count, calories burned, and fitness points earned. In the near future, the Speedo Shine will also sync with the Speedo Fit swim tracking app.
As with the existing Misfit Shine, the new Speedo Shine is a circular activity tracker worn on the wrist. It's crafted from aluminum and available in a new light silver color the company calls "Pure" with a black or white band.
The Speedo Shine with swim tracking capabilities will launch on September 1 and it will be sold in Apple retail stores, on Misfit's website, and on Speedo's website. It is priced at $79.99.