Apple Offers Virtual 'Personal Setup' to Soon-to-Be Apple Watch Owners
As many users in the United States slept Thursday night, Apple began slowly emailing Apple Watch pre-order customers with a confirmed April 24 delivery date about a "Personal Setup" program designed around the Watch.
Aimed to visually guide new users through the Apple Watch's setup process and beyond, the Personal Setup program is a video session with an Apple employee where the company does its best to answer every question a user has about the wrist-worn device.

As with in-store try-on appointments, the Personal Setup video session requires a scheduled appointment, with dates as of writing ranging from early Friday morning all the way through the evening on May 7.
Your Apple Watch will be in your hands shortly. Once it is, we can help you get started right in the comfort of your own home with online Personal Setup. It’s a video session* where we show you how to set up Apple Watch with your iPhone, walk you through some key features, and answer your questions. We’ll also point out some great apps, and help you personalize your device.
Of course, you can always visit an Apple Store and request a Personal Setup session with a Specialist.
Thank you for choosing Apple.
Interestingly, the times of each appointment fluctuate everywhere from 10 minutes to an hour, so it appears Apple may be letting customers choose a time they think is best for their own personal setup and knowledge of the Apple Watch, although the company has yet to confirm the max length a session can go.
While the email from Apple does make mention of visiting a retail location, the move does fall in line with retail chief Angela Ahrendt's recent move of keeping the Apple Watch launch as brick-and-mortar free as possible.
The first Apple Watch deliveries should begin making the rounds in just a few short hours in the United States, with worldwide deliveries already resulting in some positive first impressions and teardowns of the wearable.
Popular Stories
Apple is looking for a "breakthrough" with its push into wearable AI devices, including an "AirTag-sized pendant," according to Bloomberg's Mark Gurman.
In a report this week, he said the pendant is reminiscent of the failed Humane AI Pin, but it would be an iPhone accessory rather than a standalone product.
The pendant would feature an "always-on" camera and a microphone for Siri voice...
Apple Watch is now eleven generations in, and packed with useful features that are easy to miss at first glance. To help you get more out of your new device, we've rounded up 15 practical tips you might not have discovered yet, including a few that long-time users often overlook.
Bounce Between Two Apps
On your Apple Watch, double-press the Digital Crown to see a deck of all currently...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Apple is expected to launch a new foldable iPhone this year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that Apple will release its first foldable device in 2026.
Subscribe to the MacRumors YouTube channel for more videos.
Below, we've collated an updated set of key details that have been leaked about ...
Apple will announce its rumored low-cost MacBook at its event on March 4, with the device coming in a selection of bold color options, according to a known leaker.
Earlier this week, Apple announced a "special Apple Experience" for the media in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET.
Posting on Weibo, the leaker known as "Instant Digital" said that the...