Apple Watch for Sale in Retail Stores by Reservation Only, No Walk-In Sales
As the Apple Watch launch approaches, details have been leaking out about how Apple will be handling sales of their new device. According to leaked Apple documentation, the company will not be selling the Apple Watch to walk-in customers at launch.

Apple will begin offering online pre-sales of the Apple Watch starting on April 10th, with the first deliveries occurring on April 24th, the official Apple Watch launch date. During those two weeks, customers will be able to have hands-on "try-on" appointments at Apple retail stores in order to help make up their mind.
However, according to training documents that MacRumors has received, Apple is not allowing any walk-in retail purchases for the Apple Watch at launch. Instead customers must make an online "Product Reservation" to hold a specific Apple Watch model at a retail store. This new "Product Reservation" system is used instead of Apple's "Personal Pickup" system for Apple Watches. Apple's retail training documents indicate that "If a customer walks in and wants to purchase a watch, offer the option to try on a watch. Then help them place an order online or through the Apple Store app."
Apple seems to expect low inventory for the Apple Watches, and notes that "try-on" appointments also do not reserve a specific Apple Watch for purchase. Apple expects to eventually allow walk-in purchases, but not until the initial wave of demand has passed.
Popular Stories
While past rumors have indicated the upcoming second-generation AirPods Pro will feature a built-in heart rate and body temperature sensor, Bloomberg's Mark Gurman has cast doubt on those rumors turning out to be true, saying instead such a feature is unlikely to come anytime soon.
"Over the past few months, there have been rumors about this year's model gaining the ability to determine a...
Apple is working on an Apple Watch Series 8 model with a larger display, according to DSCC's Ross Young and Haitong International Securities's Jeff Pu.
In October last year, Young suggested that the Apple Watch Series 8 could come in three display sizes. Now, responding to a query about the rumor on Twitter, Young claims that the additional display size joining the Apple Watch lineup will be ...
The upcoming launch of Apple's redesigned MacBook Air with the M2 chip has some Windows laptop manufacturers "worried" that sales of Intel-based laptops will be negatively affected, according to industry sources cited by DigiTimes.
"A Wintel brand vendor pointed out that at a price point of US$1,000-$1,500, the MacBook Air will crowd out other high-end notebooks," the report claims, with...
European Union lawmakers have approved landmark legislation to heavily regulate Apple, Google, Meta, and other big tech firms.
The Digital Markets Act (DMA) and Digital Services Act (DSA) were proposed by the European Commission in December 2020. Now, collected in a "Digital Services Package," the legislation has been formally adopted by the European Parliament and seeks to address...
Apple today announced that the new MacBook Air equipped with the M2 chip will be available to order starting Friday, July 8 at 5 a.m. Pacific Time. Apple said deliveries to customers and in-store availability will begin Friday, July 15.
MacRumors exclusively reported that Apple planned to launch the new MacBook Air on July 15, and the date has now been confirmed by Apple. Customers will be...
The M2 MacBook Pro has started making its way into customers' hands and we're learning more about how it performs in a variety of situations, but all eyes are really on the upcoming M2 MacBook Air which has seen a complete redesign and should be arriving in a couple of weeks.
Other top stories this week included a host of product rumors including additional M2 and even M3 Macs, an updated...
Apple today announced a new Lockdown Mode coming to the iPhone, iPad, and Mac with iOS 16, iPadOS 16, and macOS Ventura. Apple says the optional security feature is designed to protect the "very small number" of users who may be at risk of "highly targeted cyberattacks" from private companies developing state-sponsored spyware, such as journalists, activists, and government employees.
Apple...
Apple today released new firmware for the Siri Remote designed for the Apple TV, updating the software from version 9M6772 to 10M1103. The software is for the redesigned Siri Remote that was released in May 2021, aka the gray remote with the updated interface. In the Apple TV settings, the new firmware will display as 0x0070, up from 0x0061. There is no word on what's new with the Apple TV...
Top Rated Comments
Not sure why you did either of those things, this sounds like the ideal way to prevent a ton of returns for other sizes and bands.