Apple Makes Gains in U.S. Smartphone Market Share

Apple continues to be the number one handset manufacturer among consumers in the United States and has also made small gains in operating system share, according to ComScore's newest monthly survey of U.S. mobile phone users covering the February-May 2014 period.

Apple's smartphone market share increased from 41.3 percent in February to 41.9 percent in May, allowing Apple to retain its position as the top handset manufacturer. Samsung also made small gains over the period, rising to 27.8 percent share. LG, Motorola, and HTC's share fell slightly.

comscoresmartphoneoems
While Apple is the top handset maker, iOS has always fallen behind Android when it comes to operating system share, given the large number of Android-based phones on the market. Apple did make small gains during the period, however, rising to a new all time high of 41.9 percent, up from 41.3 percent in February. Android, in comparison, remained flat with a 52.1 percent share.

comscoregraph
iOS continues to be the only platform to gain ground as Microsoft also experienced no growth and BlackBerry and Symbian each saw small drops in share.

comscoresmartphoneplatforms
ComScore's data tracks installed user base rather than new handset sales, which means it is more reflective of real-world usage but slower to respond to shifting market trends than some other studies.

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...

Top Rated Comments

SPUY767 Avatar
149 months ago
My god does it irritate me that they lump premium phones from a single manufacturer in with phones of varying price points from a hundred disparate manufacturers together and call it market share.
Score: 13 Votes (Like | Disagree)
A MacBook lover Avatar
149 months ago
Game over once the 4.7, 5.5 inch iPhones come out. :D:apple:
Score: 10 Votes (Like | Disagree)
raazman Avatar
149 months ago
No surprise, despite having nothing all that new and unique to offer. You know why?

Have you ever picked up an Android phone at your local phone store? They are SO BAD compared to iOS it's insane. The entire web it seems is now optimized for iOS and clunky, jumpy Androids try to display full web pages and don't **FEEL** good to use.

In the long run, unless Google or somebody else finds a way to smooth things out, this trend will continue.

Entire web is optimized for iOS? Android tries to display full web pages? First of all the web is handled by web browsers. And I don't know what browser you've used on Android for it to display full web pages on default but that's some BS when it comes to stock or the other popular browsers for Android.
Score: 6 Votes (Like | Disagree)
sbrhwkp3 Avatar
149 months ago
Stop the presses!!!! A whopping 0.6% increase! Time to break out the champagne.

Based on 2013 numbers, .6% would be 6 million iPhones, which equates to 4.8 billion in additional revenue.

Pour me a glass, please.
Score: 5 Votes (Like | Disagree)
cdmoore74 Avatar
149 months ago
Stop the presses!!!! A whopping 0.6% increase! Time to break out the champagne.
Score: 5 Votes (Like | Disagree)
sbrhwkp3 Avatar
149 months ago
No surprise, despite having nothing all that new and unique to offer. You know why?

Have you ever picked up an Android phone at your local phone store? They are SO BAD compared to iOS it's insane. The entire web it seems is now optimized for iOS and clunky, jumpy Androids try to display full web pages and don't **FEEL** good to use.

In the long run, unless Google or somebody else finds a way to smooth things out, this trend will continue.
Score: 5 Votes (Like | Disagree)