Apple Celebrates The Beatles' American Debut with New Apple TV Channel

To commemorate the 50th anniversary of The Beatles' American debut, Apple today has expanded the lineup for its Apple TV set-top box by adding a channel dedicated to the legendary rock group.

beatles_atv
The channel allows users to view The Beatles' groundbreaking performance on "The Ed Sullivan Show" for a limited time, and also offers download links to The Beatles' U.S. releases, which are available digitally for the first time on iTunes.

The Beatles' music originally debuted on iTunes in November 2010 after years of speculation and prolonged negotiation between record label EMI and Apple. The group's music went on to sell 2 million songs and 450,000 albums in its first week on the iTunes Store, and eventually reached overall sales of 5 million songs and 1 million albums within in two months. Exclusive ringtones by The Beatles were made available on iTunes in February 2012, and a digital compilation of 59 rare and unheard recordings by the group also launched last December.

Thanks, Mike!

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
streaming black friday 2025

Best Black Friday Streaming Deals - Save Big on Apple TV, Disney+, Hulu, and More

Thursday November 27, 2025 1:14 pm PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When...
iphone air camera

iPhone Air Flop Sparks Industry Retreat From Ultra-Thin Phones

Thursday November 27, 2025 3:14 am PST by
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia. Since the ‌iPhone Air‌ launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production. Apple supplier Foxconn has...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...

Top Rated Comments

Aluminum213 Avatar
154 months ago
More useless Apple TV apps
Score: 22 Votes (Like | Disagree)
bushido Avatar
154 months ago
there needs to be a new UI! so cluttered.

also shocker: i cant name a single song of the Beatles ... :o
Score: 8 Votes (Like | Disagree)
Sky Blue Avatar
154 months ago
Now let's celebrate the debut of a New Apple TV.
Score: 8 Votes (Like | Disagree)
JHankwitz Avatar
154 months ago
... shocker: i cant name a single song of the Beatles ... :o

Are you bragging or very young?
Score: 7 Votes (Like | Disagree)
adnbek Avatar
154 months ago
More useless Apple TV apps

You must be really fun at parties.
Score: 3 Votes (Like | Disagree)
Jsameds Avatar
154 months ago
Conspiracy Theory: Apple is cluttering up your existing AppleTV so you'll want to buy the new one with a clean interface when they come out.
Score: 3 Votes (Like | Disagree)