The American Customer Satisfaction Index (ACSI) has released its annual rankings for customer satisfaction in the category of personal computers, which include both traditional computers and tablets, with Apple’s line of Macs as well as the iPad topping the survey’s rankings for the tenth straight year. Apple’s satisfaction rating of 87 is ranked above other competitors such as Hewlett-Packard and Dell, which finished with scores of 80 and 79, respectively. The satisfaction rating of each company in the survey is dependent on factors such as customer expectations, perceptions of quality, and perceptions of value.

acsi_macs

Apple maintains the strong lead it has held for a decade, inching up 1% to an ACSI score of 87 Still, Apple’s position might be a bit more precarious in 2013. While iPhone sales are rising, shipments of Mac PCs declined and iPad sales are slowing, pointing to possible saturation in the tablet market. Nevertheless, even as Samsung and other manufacturers of Android-based devices make inroads, Apple continues to dominate in the U.S. market, with iPads accounting for about 80% of all tablet usage.

Early last month, the ACSI also released its annual rankings for smartphone satisfaction in the United States, which revealed that the iPhone 5 was topped by Samsung’s Galaxy S3 in customer satisfaction.

As the new report notes, Mac sales have stagnated in recent quarters alongside significant weakness in the overall PC market, remaining flat in July with a 5% year over year drop expected for the September quarter. Apple is, however, set to release the newest version of its operating system, OS X Mavericks, in late October, with a refresh of the company's iPads and much of its Mac line expected to happen in the next few months.

Top Rated Comments

lincolntran Avatar
156 months ago
Agreed they have a huge lead on computers. Their customer service, hardware and OS set them completely apart from the competition. BUT this news comes a month or so after apple was displaced by samsung for smartphone satisfaction. Apple is consistently #2 behind Windows Phone in most other surveys. Apple is now lagging behind in a space that they basically defined. Most other companies are making phones with competitive or better features for less money.

Any data to back it up?
Score: 3 Votes (Like | Disagree)
Giuly Avatar
156 months ago
But hey men, take it easy, bodylotion and anti wrinkle cream will be the next big ***** we have to fight with, then we will finally overcome such banalities like supercoolfruityspeakdevicewithintgratedmicrowave. yeah.
What the hell are you even talking about, man? How did you start at "Apple Tops Personal Computer Customer Satisfaction for Tenth Straight Year" and end with body lotion and anti-aging cream?
Score: 2 Votes (Like | Disagree)
roadbloc Avatar
156 months ago
How in the universe are HP 2nd place? And how in the universe are Lenovo not on the list?
Score: 2 Votes (Like | Disagree)
anzio Avatar
156 months ago
I can see why. I had a couple of issues with my rMBP (image retention, and a dead pixel after that). This machine is fantastic, but those issues would've killed the experience.

Apple didn't even bat an eye and fixed the machine both times. I'm satisfied for sure. Support is one of the many things that adds to this rating, I'm sure.
Score: 2 Votes (Like | Disagree)
Michaelgtrusa Avatar
156 months ago
This is indeed true. Good for Apple.
Score: 2 Votes (Like | Disagree)
FlatlinerG Avatar
156 months ago
Or it's simple psychologic: Non-Applers are jealous of those with Apple-products because of Apples well done marketing and the "cool / must-have"-reputation. Mainly affected are men. It's the same why most women are not happy with their body because of all the beautys starring at them from every wall. And they are, in the eyes of marketing and society, declared as "good".

But hey men, take it easy, bodylotion and anti wrinkle cream will be the next big ***** we have to fight with, then we will finally overcome such banalities like supercoolfruityspeakdevicewithintgratedmicrowave. yeah.


I have no idea what you are trying to say :confused:
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

New iPhone 17 Pro Details: Brighter Display, Best Battery Life, and More

Wednesday September 3, 2025 5:33 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors. According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 and iPhone 17 Pro Prices Estimated Ahead of Apple Event Next Week

Tuesday September 2, 2025 1:50 pm PDT by
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices. Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac: Model Starting Price Model Starting Price Change iPhone 16 $799 iPhone 17 ...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3 Coming Next Week: Eight Reasons to Upgrade

Thursday September 4, 2025 7:38 am PDT by
We're only days away from Apple's "Awe dropping" fall event scheduled to take place on Tuesday, September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023. By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for...