Over the past several months, rumors of Jony Ive's influence on iOS 7 as part of his new role overseeing user interface design in addition to hardware have surfaced, indicating that Ive is pushing to adopt a "flatter" design that will modernize the look of iOS.
In a lengthy report, Bloomberg now notes that this major effort to remake iOS puts Apple at risk of delaying the launch of iOS 7. While a public launch is said to currently remain on schedule for "as soon as September", Apple's internal deadlines have been pushed back as Apple's software teams race to complete their work and ready a preview for next month's Worldwide Developers Conference.
Ive, 46, has begun revamping iPhone and iPad applications, shunning realistic images, such as wood bookshelves for the Newsstand feature, and he’s exploring more dramatic changes to the e-mail and calendar tools, said the people, who asked not to be identified because the plans are private.
Ive is also methodically reviewing new designs, seeking to avoid a repeat of last year’s release of map tools that were widely panned, and he’s encouraging collaboration between the software and hardware divisions, which operated in silos under co-founder Steve Jobs, people said.
The report also corroborates previous claims from Daring Fireball's John Gruber regarding engineers being pulled from OS X projects to bolster the iOS 7 effort, as well as his claim that the software changes in iOS 7 are significant enough that testers are using devices with special films over the screens to make it more difficult for those around them to see their displays.
Sources indicate to Bloomberg that Apple may ultimately have to push back to a later iOS version some of Ive's desired changes such as a complete remake of the iOS email app in order to have iOS 7 ready on time, and that Ive is also exploring some future concepts such as gesture controls that do not require touching the device's display.
Finally, the report briefly describes a March town hall meeting at Apple in which Jony Ive uncharacteristically took the lead to preside over a two-hour presentation about the changes that are underway. As previously noted, Ive is also sitting in on Apple's software design meetings, reportedly offering his input without forcing his ideas, and also giving software teams greater access to his hardware plans in order to increase collaboration.
Friday October 24, 2025 2:30 pm PDT by Juli Clover
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing.
Test Settings
I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
Wednesday October 22, 2025 6:15 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
Wednesday October 22, 2025 4:44 pm PDT by Juli Clover
Back in 2012, an Apple retail employee named Sam Sung went viral because his name is similar to Samsung, one of Apple's main competitors. In a recent interview with Business Insider, he detailed that period in his life, how Apple responded, and he explained why he ultimately changed his name.
Someone posted an image of Sung's Apple business card on Reddit in 2012, and it spread rapidly....
Apple's new iPhone lineup launched in the fall of 2027 will be called the "iPhone 20" models, rather than the "iPhone 19," according to research firm Omdia.
Speaking at a conference in Seoul (via ETNews), Omdia Chief Researcher Heo Moo-yeol corroborated rumors that Apple plans to move the launch of its standard iPhone to the first half of the year and provided some additional clarity about...
Thursday October 23, 2025 3:55 pm PDT by Juli Clover
Apple is one of several tech companies that will contribute to the construction of U.S. President Donald Trump's 90,000-square-foot ballroom, reports CNN.
Construction began on the ballroom this week, and the White House's east wing was torn down. Trump claims that the ballroom will cost $350 million, and that it will be privately funded through donations. The cost has already increased $150 ...
Apple Maps could feature integrated ads as soon as next year, Bloomberg's Mark Gurman reports.
In his latest "Power On" newsletter, Gurman said that Apple's plan to bring more ads to iOS is moving "gaining traction," with the Maps app being next in line. The project will apparently give restaurants and other businesses the option to pay to have their details featured more prominently in...
Thursday October 23, 2025 7:44 am PDT by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Starting today, the feature is available to residents of West Virginia. To set it up, open the Wallet app and tap on the plus sign in...
Wednesday October 22, 2025 11:34 am PDT by Juli Clover
General Motors began phasing out support for CarPlay in its electric vehicles back in 2023, leading to complaints from iPhone users, but the company has no plans to back down.
In fact, GM is going further and plans to remove CarPlay from all future gas vehicles, too. In an interview with The Verge, GM CEO Mary Barra said that the company opted to prioritize its platform for EVs, but the...
Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports.
The business publication claims to have learned of a major cut to iPhone Air production motivated by weaker-than-expected consumer interest, nearly to "end of production levels." Despite early reports of the iPhone Air selling out within hours of...
Based on his title at Apple, I am under the impression that Jony is now running the show at Apple. From what we've heard, it's clear that he works with the surface layer of what all users see, which is what matters most when you buy any device.
Now he just needs to be the one to run the keynotes.