Independent Game Developer Pranks Pirates With 'Game Dev Tycoon'

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GdtTwo brothers, Patrick and Daniel Klug, recently released their first game called 'Game Dev Tycoon'. In it, players start a small game development company in the 1980's and attempt to build it up to a development powerhouse over the next 30 years.

In a bit of an experiment, the Klugs released a cracked version of their game and uploaded it themselves to a torrent site. However, in the pirated version, the in-game developers begin to run into crippling piracy that eventually drives them into bankruptcy. In-game CEO's receive this message:

Boss, it seems that while many players play our new game, they steal it by downloading a cracked version rather than buying it legally.

If players don’t buy the games they like, we will sooner or later go bankrupt.

Players who downloaded the game illegally then began posting questions in the game's support forums asking how to better fight the pirates.

After the first weekend, the company had 3100 gamers playing the cracked version, with 214 playing the genuine edition.

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The game itself would be enjoyed by any fans of the tycoon series of games -- as CEO of the game company, players can research new technologies and game types, while hiring new employees and making bigger and bigger video games.

Fictional versions of major game platforms like NES, Sony PlayStation and the Xbox are all used in the game, with some clever thinking required to figure out what types of games will be bestsellers.

Game Dev Tycoon for Mac is $7.99 straight from the developers, with access to Windows and Linux versions also included in the purchase price.

Top Rated Comments

goodcow Avatar
101 months ago

$7.99 for THAT game? :rolleyes:

Still a very good joke.


Oh hey, where's the game you released?
Score: 21 Votes (Like | Disagree)
bwillwall Avatar
101 months ago
Simply awesome
Score: 19 Votes (Like | Disagree)
phillipduran Avatar
101 months ago
Best trick ever. I love it!

Don't be a pirate kids. Play what you earn or don't play at all. Life lesson.
Score: 12 Votes (Like | Disagree)
roadbloc Avatar
101 months ago

Oh hey, where's the game you released?


Just because somebody thinks a game is overpriced, doesn't mean they have to be in the industry or even know anything about video games. People see different value in different things. Personally, I think the fact that 3100 out of 3314 players chose to pirate the game shows how possibly overpriced people seem to think it is.

Kudos to the developers for the prank though.
Score: 8 Votes (Like | Disagree)
johnnnw Avatar
101 months ago
This is actually amazing.

People posted in the forum asking how to defeat the pirates?... brilliant.
Score: 8 Votes (Like | Disagree)
iMacFarlane Avatar
101 months ago
Poetry. Sheer poetry.

torrent.zombie to help.desk: "How can I stop these pirates from destroying my company?"

** uncomfortable silence **

help.desk: "You tell us." :eek:
Score: 7 Votes (Like | Disagree)

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