Apple Pulls App Discovery App 'AppGratis' From App Store [Updated] - MacRumors
Skip to Content

Apple Pulls App Discovery App 'AppGratis' From App Store [Updated]

by

Appgratis
AppGratis, a popular app discovery app on the iPhone, has been pulled from the App Store following the recent launch of its iPad version.

TechCrunch reports that AppGratis has not spoken publicly about the issue, but other apps have been pulled from the App Store for violating a rule on displaying 'Apps other than your own for purchase or promotion in a manner similar to or confusing with the App Store'.

However, TechCrunch notes that there are other reasons why the App could have been removed from the store:

That’s why many other scenarios are still possible. Maybe AppGratis uses a private API or breaks an insignificant guideline and Apple won’t put the app back in the store until an updated version is submitted. As always, developers are at the mercy of Apple’s review team. The team often contacts developers to require some changes to an app in order to stay in the store.

Paris-based AppGratis has coincidentally raised $13.5 million in January. With 7 million users and the ability to lead to up to 500,000 downloads for a single app, the company is not a newcomer. If Apple wanted to stamp out AppGratis, it could have done it a few months ago.

Update: Apple has confirmed to All Things D that AppGratis was removed from the App Store for using push notifications to send marketing messages, and also:

But sources close to the company say it was more than a little troubled that AppGratis was pushing a business model that appeared to favor developers with the financial means to pay for exposure. "The App Store is intended as a meritocracy," a source familiar with Apple's thinking told AllThingsD.

Top Rated Comments

AQUADock Avatar
173 months ago
"Apple Pulls App Discovery App 'AppGratis' From App Store"

Should have put the word App more.
Score: 19 Votes (Like | Disagree)
WillFisher Avatar
173 months ago
"Apple Pulls App Discovery App 'AppGratis' From App Store"

Should of put the word App more.

*In Samuel L Jackson voice*

Say App Again!
Score: 12 Votes (Like | Disagree)
Parasprite Avatar
173 months ago
Gratis actually is the Norwegian word for Free.
As well as Spanish, Italian, and English...and Afrikaans... and Haitian Creole, Dutch, Catalan, Croatian, Romanian, and, of course, Latin.

ORIGIN late Middle English: from Latin, contraction of gratiis ‘as a kindness,’ from gratia ‘grace, kindness.’
Score: 5 Votes (Like | Disagree)
204353 Avatar
173 months ago
"Apple Pulls App Discovery App 'AppGratis' From App Store"

Should of put the word App more.

I'm sorry, but my inner grammar Nazi is cringing. It's 'should have' or 'should've', not 'should of'.

On topic: I stopped using AppGratis a while ago (although still have it installed) because I got bored of the seemingly dull daily offers. The vast majority of apps seemed to me as ones that were performing poorly, usually for good reason, and so opted into AppGratis to try to boost awareness.

I know that's probably the whole point of the app from a developer's perspective, but I was thoroughly unimpressed by the apps featured by it.
Score: 4 Votes (Like | Disagree)
simonmet Avatar
173 months ago
Well, thanks to the publicity I'll be sure to check it out when it comes back.

Apple's App Store discovery is hopeless and in need of a major overhaul. With iOS 6 we got a new layout but not really any new features or tools to facilitate app discovery.

Seemingly 90 % of the top 100 apps at any given time are freemium ones. No I'm not interested in simulated gambling.

They occasionally promote good apps in the banner ads but it's a very limited number that can get exposed that way.
Score: 4 Votes (Like | Disagree)
173 months ago
that AppGratis was pushing a business model that appeared to favor developers with the financial means to pay for exposure

So they deserve it. Too many money-sucking mediators these days.
My friend just released his next app and the first 3 emails he got were some agencies proposing him to promote his app on the App Store. One of them was asking for ridiculous $49000 or something like that.
Now he contacts popular app-review blogs to get a review and again they ask money for that. It wouldn't be a problem if they said "hey your app doesn't meet our quality standards, so we can't review it", but no, that's the business model for many of them - developers should just pay for reviews.
Score: 2 Votes (Like | Disagree)

Popular Stories

Waze logo

5 New Waze Features Rolling Out Now: Here Are All the Details

Monday July 13, 2026 3:42 am PDT by
Google today announced that Waze is getting a handful of new features, including some Gemini-powered personalization enhancements for Conversational Reporting. Conversational Reporting already uses Gemini when users report traffic incidents like slowdowns, but now you can use it to suggest map updates like road closures or outdated addresses. Saying something like "The road is closed here"...
Apple 2026 Back to School Graphic

Apple's 2026 Back to School Offer Just Went Live in Select Countries

Wednesday July 15, 2026 11:48 am PDT by
Apple's annual Back to School promotion is now live in select countries in Asia, including China, India, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam. The offer provides college students and educational staff with a free item with the purchase of an eligible Mac or iPad model. The exact offer varies by country, with options including a pack of four AirTags, AirPods 4,...
apple back to school sans airpods 2

Apple's 2026 Back to School Offer is Coming Soon

Sunday July 12, 2026 7:29 am PDT by
Apple's stores will be rolling out Back to School marketing materials this week, according to Bloomberg's Mark Gurman. This suggests that the offer will begin in the U.S. in the next few days. Last year, college students and educational staff could receive a free accessory like AirPods 4 or an Apple Pencil Pro with the purchase of a qualifying Mac or iPad model. The Back to School offer is in...