Judge Dismisses Apple Trademark Claims Against Amazon's Appstore

Amazon has succeeded in having Apple's false advertising lawsuit over its "App Store" trademark thrown out, reports Bloomberg via The Next Web.

NewImage
In early 2011, Apple sued Amazon over the latter company's new "Appstore" for Android devices, claiming the 'app store' name was trademarked by Apple and would cause confusion amongst consumers.

Apple claimed Amazon's "inferior" app store would tarnish Apple's reputation. Last year, a judge indicated skepticism over Apple's claims, saying Apple had not demonstrated "real evidence of actual confusion" between the various "app stores", and suggested that Apple was "not likely to prevail" in the case.

Microsoft also fought against Apple, arguing that 'app store' is a compound noun that is a generic characterization of the store itself -- a store for apps.

Update: The Verge has the complete court ruling, which actually addresses only the false advertising aspect of Apple's claims. The dispute over the alleged trademark infringement by Amazon remains active.

Popular Stories

maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
apple wallet drivers license feature iPhone 15 pro

Apple Says These 7 U.S. States Plan to Offer iPhone Driver's Licenses

Monday February 9, 2026 6:24 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
m5 macbook pro deal

Why You Shouldn't Buy the Next MacBook Pro

Tuesday February 10, 2026 4:27 pm PST by
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works. We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
iOS 26

Apple Releases iOS 26.3 and iPadOS 26.3

Wednesday February 11, 2026 10:07 am PST by
Apple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes, ...
Apple Logo Zoomed

Apple Expected to Launch These 10+ Products Over the Coming Months

Tuesday February 10, 2026 6:33 am PST by
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more. Apple is expected to release/update the following products...

Top Rated Comments

johnnyjibbs Avatar
171 months ago
In reality, Apple should not have been allowed to trademark such a generic name as "App Store"
Score: 49 Votes (Like | Disagree)
Arcady Avatar
171 months ago
Whether "App Store" should be trademarkable or not is another question, but there's no doubt that the term "App" wasn't used at all before Apple's App Store.

Microsoft didn't even call Windows software "applications", they had always called them "programs".

I find it weird that a diminutive of a generic term is necessarily considered a generic term as well, even if nobody used the term. By the same logic, you couldn't have a trademark on something like "Mus Store" or "Boo Store".
Bill Gates called Internet Explorer a "killer app" during the Microsoft trial in the 90's. The use of the word "app" to refer to software programs has been around since at least the 80's. I can remember announcements and flyers for "new apps" at MacWorld Expo going back to the late 80's. It was probably used before that time.
Score: 25 Votes (Like | Disagree)
macsmurf Avatar
171 months ago
Whether "App Store" should be trademarkable or not is another question, but there's no doubt that the term "App" wasn't used at all before Apple's App Store.

Microsoft didn't even call Windows software "applications", they had always called them "programs".

Not only that. Apple also invented the term "Store". :rolleyes:

I wonder how the internet would look if people did just two seconds of research before posting. Of course these people probably refuse to use Google for religious reasons.
Score: 24 Votes (Like | Disagree)
mjoshi123 Avatar
171 months ago
Kudos to judge for using some commonsense and Amazon for winning this one. Amazon Appstore might not be as fat as Apple's but still this is symoblic victory, Apple should focus less on litigating and more on bringing out products that made Apple a world-class brand.
Score: 24 Votes (Like | Disagree)
171 months ago
Good judgement
Score: 24 Votes (Like | Disagree)
171 months ago
Whether "App Store" should be trademarkable or not is another question, but there's no doubt that the term "App" wasn't used at all before Apple's App Store.

Genuinely hope you're being sarcastic, because if not ..... wow.
Score: 22 Votes (Like | Disagree)