Apple closed the Apple Store SoHo, New York City's first Apple Retail Store, late last year for a renovation and expansion into the space formerly occupied by a United States Post Office.
SoHo has grown significantly, gaining sales space for twice as many products, a new theater with extra seating for special events and workshops, NYC's first business-focused Briefing Room, and a much larger Genius Bar.
The store, located at 103 Prince Street, will reopen Saturday, July 14th at 9AM. The first 3,000 visitors will receive commemorative t-shirts.
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The fact that the title didn't mention New York doesn't make it misleading, because New York does in fact contain the store to which the article refers. And while you might prefer that the title provide additional information, it does contain a fairly obvious clue -- the "H" in "SoHo" is capitalized. That capitalization is obligatory when referring to the New York neighborhood and discouraged when referring to the London neighborhood. In addition, this site previously has reported on the Temporary closing of the SoHo Apple Store, so a reference to the "reopening" provides an additional clue to regular MacRumors readers.
Your statement that "[t]here is more to the world than America" is rather misplaced since it is you who was arguing that an Apple Store in Soho (London) would have been "interesting," thereby implying that an Apple Store in SoHo (New York) was not. Perhaps you would do well to remember that there is more to the world than the U.K.
so are you too illiterate to read the article?
I assumed it was Soho, London
oh yeah-- totally! I remember when the Grand Central store opened and I completely thought they were talking about Grand Central in Munich Germany!!!