Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Pulls Products from Environmental EPEAT Registry
“They said their design direction was no longer consistent with the EPEAT requirements,” Frisbee said. The company did not elaborate, Frisbee said. “They were important supporters and we are disappointed that they don’t want their products measured by this standard anymore.”EPEAT certification requires certain standards that make the machines easy to disassemble and recycle using common tools. Apple's recent Mac products, such as the Retina MacBook Pro, are difficult to fully disassemble making them ineligible for certification. iFixIt explains:
According to my EPEAT contacts, Apple’s mobile design direction is in conflict with the intended direction of the standard. Specifically, the standard lays out particular requirements for product “disassemble-ability,” a very important consideration for recycling: “External enclosures, chassis, and electronic subassemblies shall be removable with commonly available tools or by hand.”The move could have a financial impact on Apple's sales. CIO Reports that many corporations require EPEAT certified computers. Meanwhile, the U.S. government requires 95% of electronics purchases also be EPEAT certified.
The move does not seem to affect Apple's popular iPhone and iPad devices, as they are presently a class of product not certified by EPEAT.