New iPad Launches to 'Record Weekend' in Sales

newipad2
During today's financial conference call, one analyst asked if Apple would be issuing a press release about last weekend's launch sales numbers for the iPad. Apple refocused the conversation back on their dividend announcement but did reveal that they had a "record weekend" and were "thrilled with it."

Apple launched the new iPad in 10 countries on Friday, March 16th. The iPad saw long lines in some areas, though Apple was able to retain stock in many U.S. locations. Apple has yet to release actual sales numbers for the initial launch. The initial iPad sold 300,000 units in the first day and went on to sell 1 million units by 28 days. The iPad 2 initial sales numbers were never released, though long lines and sales shortages were common in the weeks after its launch.

Popular Stories

Apple Watch Ultra Night Mode Screen

Apple Watch Ultra 3 Launching Later This Year With Two Key Upgrades

Wednesday July 2, 2025 1:13 pm PDT by
The long wait for an Apple Watch Ultra 3 appears to be nearly over, and it is rumored to feature both satellite connectivity and 5G support. Apple Watch Ultra's existing Night Mode In his latest Power On newsletter, Bloomberg's Mark Gurman said that the Apple Watch Ultra 3 is on track to launch this year with "significant" new features, including satellite connectivity, which would let you...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max Battery Capacity Leaked

Thursday July 3, 2025 5:40 am PDT by
The iPhone 17 Pro Max will feature the biggest ever battery in an iPhone, according to the Weibo leaker known as "Instant Digital." In a new post, the leaker listed the battery capacities of the iPhone 11 Pro Max through to the iPhone 16 Pro Max, and added that the iPhone 17 Pro Max will feature a battery capacity of 5,000mAh: iPhone 11 Pro Max: 3,969mAh iPhone 12 Pro Max: 3,687mAh...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
apple silicon mac lineup 2024 feature purple m5

Apple's Upcoming Macs Listed in New Report

Thursday July 3, 2025 9:09 am PDT by
AppleInsider's Marko Zivkovic today shared a list of alleged identifiers for future Mac models, which should roll out over the next year or so. The report does not reveal anything too surprising, but it does serve as further evidence that Apple is seemingly working on new models of every Mac, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. Apple is...
iPhone 17 Pro Lower Logo Magsafe

iPhone 17 Pro's New MagSafe Design Revealed in Leaked Photo

Wednesday July 2, 2025 8:37 am PDT by
The upcoming iPhone 17 Pro and iPhone 17 Pro Max are rumored to have a slightly different MagSafe magnet layout compared to existing iPhone models, and a leaked photo has offered a closer look at the supposed new design. The leaker Majin Bu today shared a photo of alleged MagSafe magnet arrays for third-party iPhone 17 Pro cases. On existing iPhone models with MagSafe, the magnets form a...

Top Rated Comments

Caliber26 Avatar
174 months ago
Don't underestimate the power of Retina.
Score: 13 Votes (Like | Disagree)
soco Avatar
174 months ago
I think their supply being higher this year made it seem like it wasn't selling as well.

Clearly this isn't the case. Blockbuster release as usual. :D
Score: 9 Votes (Like | Disagree)
PhoneI Avatar
174 months ago
I would argue that Apple has kinda saturated the market and your average joe blow is not going to buy the ipad 3, if they have a 2.

I would argue that you are incorrect. There was no iPad 2 pre-orders. Therefore everybody had to wait in line.

We will know soon, but I bet the sales were in the millions.
Score: 8 Votes (Like | Disagree)
Gregintosh Avatar
174 months ago
Apple typically talks about units sold and not shipped, so I am sure they will have some statistics for that.

Maybe they are also waiting for the scalpers to return their hoards of units so that they can report how many actually went out to customers.

It would be kind of dubious to say that they sold 1,000,000 units on day 1 and call that a big success when in reality many scalpers got 10-20 units each and are returning them as the days move on.

My personal estimate is that they sold at least 1 or 2 million on launch day, with most of those being pre-orders.
Score: 5 Votes (Like | Disagree)
JGowan Avatar
174 months ago
I've bought before (iPads 1 & 2) -- but this time I decided the wife and I didn't need to share anymore and got 2 of them on Saturday. We were prepared to leave the store disappointed with a "we're out of that model", but the Apple said "We have every model in stock". $2100 later we left the store.

2 - 64GB Black; Verizon 4G LTE; 1 blue smart cover; 1 red smart cover; 2 AppleCare+ Coverage; 1 huge credit card bill!

Fortunately, we're getting $2200 back from Uncle Sam on our taxes. Thanks, Sam!
Score: 4 Votes (Like | Disagree)
dukeblue91 Avatar
174 months ago
No lines for the "new" ipad 2s/3!

There was no need for lines as they had pre orders and huge amount of stock at the beginning this time around.
Score: 3 Votes (Like | Disagree)