Intel Previews Low-Power 'Haswell' Processors for 2013

haswell slide
Slide from Intel's Haswell preview (Source: Gizmodo)

Intel today previewed its future "Haswell" family of low-power processors at its Intel Developer Forum, showing how the line of chips planned for a 2013 debut will be able to dramatically increase power efficiency to increase battery life on its so-called "Ultrabook" systems.

[Intel CEO Paul] Otellini also described the new class of platform power management in development for the 2013 "Haswell" products for Ultrabooks. The advances in silicon technology and platform engineering are expected to reduce idle platform power by more than 20 times over current designs without compromising computing performance. Otellini said he expects that this design change, combined with industry collaboration, will lead to more than 10 days of connected standby battery life by 2013. The advancements will aid in delivery of always-on-always-connected computing where Ultrabooks stay connected when in standby mode, keeping the e-mail, social media and digital content up-to-date.

Intel demonstrated the low-power nature of the Haswell platform by rigging up a prototype Haswell system running off a solar cell powered by light bulbs and other ambient light. Full systems based on Haswell will obviously contain many other components that will increase the power draw, but it is clear that Intel is taking power consumption seriously as it seeks to facilitate thinner and longer-running notebook systems running on a platform that can compete head-to-head with the efficiency of the ARM chips used in many smartphones and tablets today.

haswell demo
Intel demonstration of Haswell system running on solar power (Source: This is my next)

Top Rated Comments

JRSAHLBERG Avatar
131 months ago
Is it just me or does that lab coat just look ridiculous? Is that what he wears in the office?

Better than what they used to use...

Score: 11 Votes (Like | Disagree)
Oletros Avatar
131 months ago
More like "Hasbeen."

ARM is the future, and Intel knows this. In fact they're quite desperate to dispel this notion.

Call me when ARM processor have the power of a 2008 MBA
Score: 11 Votes (Like | Disagree)
patsfan83 Avatar
131 months ago
Is it just me or does that lab coat just look ridiculous? Is that what he wears in the office?
Score: 8 Votes (Like | Disagree)
OrangeSVTguy Avatar
131 months ago
Perfect for the new Air :)
Score: 6 Votes (Like | Disagree)
grapes911 Avatar
131 months ago
It's good to see power consumption is a priory. For most people current processors are fast enough for the foreseeable future. I'm sure that will change at some point (maybe even sooner rather than later), but a faster CPU won't make a difference for me right now. Longer battery, on the other hand, will absolutely be an improvement I'd notice.
Score: 6 Votes (Like | Disagree)
SpinThis! Avatar
131 months ago
thats it, im not buying a computer until 2013!! But of course when I do, im sure it will be old then too...

hmm, I got the perfect solution for your problem:



Best of all it cuts power consumption by 100%! But will it blend?
Score: 5 Votes (Like | Disagree)

Top Stories

mac scanner permission error

Apple Says Fix Planned for 'You Do Not Have Permission to Open the Application' Error When Using a Scanner on Mac [Updated]

Saturday August 14, 2021 6:15 am PDT by
Update 23/9: Apple has updated its support document indicating that this issue can be resolved by installing the latest macOS Big Sur 11.6 update. In a newly published support document on its website, Apple has acknowledged an error that some users may receive when they try to use a scanner with a Mac in the Image Capture app, Preview app, or the Printers & Scanners section of System...
original iphone

Phil Schiller Says iPhone Was 'Earth-Shattering' Ten Years Ago and Remains 'Unmatched' Today

Monday January 9, 2017 7:15 am PST by
To commemorate the tenth anniversary of the iPhone, Apple marketing chief Phil Schiller sat down with tech journalist Steven Levy for a wide-ranging interview about the smartphone's past, present, and future. The report first reflects upon the iPhone's lack of support for third-party apps in its first year. The argument inside Apple was split between whether the iPhone should be a closed...
Apple Prefer Lightning Over USB C Feature

iPhone Sticking With Lightning Port Over USB-C for 'Foreseeable Future'

Tuesday March 2, 2021 9:32 am PST by
Apple will retain the Lightning connector on the iPhone for the "foreseeable future," with no intention of switching to USB-C, according to reliable analyst Ming-Chi Kuo. In spite of much of the industry moving toward USB-C, Apple will not be using it to replace the Lightning connector on the iPhone 13, or indeed on any iPhone model for the time being. In a note seen by MacRumors yesterday,...
apple california streaming event

Apple Event Announced: 'California Streaming' on September 14 With iPhone 13, Apple Watch Series 7 Expected

Tuesday September 7, 2021 9:03 am PDT by
Apple today announced that it will be holding a special event on Tuesday, September 14 at 10:00 a.m. The event will take place at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. As with WWDC and last year's fall events, this new event will be held digitally with no members of the media invited to attend in person. Apple will likely provide pre-taped segments for...
iOS 15 icon on phone

Apple Seeds Sixth Betas of iOS and iPadOS 15 to Developers

Tuesday August 17, 2021 10:05 am PDT by
Apple today seeded the sixth betas of iOS and iPadOS 15 to developers for testing purposes, with the updates coming one week after Apple released the fifth betas. Registered developers can download the profile for the iOS and iPadOS betas from the Apple Developer Center, and once the profile is installed, beta updates will be available over the air. iOS 15 is a major update that...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
omg lightning cable comparison

Security Researcher Develops Lightning Cable With Hidden Chip to Steal Passwords

Thursday September 2, 2021 6:59 am PDT by
A normal-looking Lightning cable that can used to steal data like passwords and send it to a hacker has been developed, Vice reports. The "OMG Cable" compared to Apple's Lightning to USB cable. The "OMG Cable" works exactly like a normal Lightning to USB cable and can log keystrokes from connected Mac keyboards, iPads, and iPhones, and then send this data to a bad actor who could be over a...
maroon5memories

Apple Collaborates With Maroon 5 to Add 'Memories' Song to Photos App

Wednesday September 25, 2019 12:02 pm PDT by
Apple has teamed up with Maroon 5 to add the group's new song "Memories" to the Memories feature in the Photos app, allowing it to be used for photo slide show creations, reports Billboard. "Memories" will be available as a soundtrack option for a limited time and it is available to iPhone and iPad users running the latest iOS 13 and iPadOS software. Memories in the Photos app are created ...
it home ecommerce app iphone 13

iPhone 13 to Launch on September 17, AirPods 3 on September 30, Claims Report

Wednesday August 25, 2021 2:42 am PDT by
Apple may be planning to launch the iPhone 13 on Friday, September 17 and third-generation AirPods on Thursday, September 30, according to an image of an e-commerce app discovered by Chinese language site IT Home. The screenshot, originally posted by Weibo account @PandaIsBald, suggests all four iPhone 13 models will go on sale on September 17, followed by the AirPods 3 on September 30....
Top Stories 75 Thumbnail

Top Stories: Last-Minute iPhone 13 Rumors, Apple Announces App Store Changes, and More

Saturday September 4, 2021 6:00 am PDT by
The finish line is in sight! Apple's annual iPhone event is likely just a week or so away and all eyes will be on the company as it unveils the next version of its most popular product line. With any luck, we'll also see the next-generation Apple Watch and perhaps even some new AirPods. Other news this week saw Apple making some more changes to its App Store policies in response to a...