Apple's iTV Set for September Launch With iAd-Supported Channels, iPad as Remote?

In a blog post over the weekend, Digg co-founder Kevin Rose noted that he is hearing rumors that Apple's revamped Apple TV hardware, reportedly set to be rebranded as "iTV", will launch as early as next month. The hardware refresh, initially reported in late May and again addressed earlier this month, is said to be based on Apple's iOS and carry a $99 price tag.
From what I hear we should expect to see the iTV launch in September. Also, keep an eye on GoogleTV - this is going to be a hot space in 2011.
Rose also shares some other details of his expectations for the iTV, including an arm of the App Store dedicated to the platform, the ability to subscribe to ad-supported content from individual television stations, MobileMe-based sharing of photos and videos, and integration of the iPad as a "big badass remote control" to offer control of and interaction with iTV content.
Apple is reportedly planning its annual iPod-focused media event for mid-September, and it seems likely that Apple would include an iTV launch there if it is in fact planning a September launch for the new hardware.
It is not entirely clearly how much of Rose's information is reliably sourced and how much is mere speculation, as well as whether all of the cited features are expected to appear in the initial device launch. Rose has weighed in with a number of other Apple product rumors in the past and has at times offered correct accurate information.
Popular Stories
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman.
In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...