Jobs Responds to Google's WebM Video Standard Announcement as Patent Questions Begin to Surface

125635 webm logo

With Google's announcement earlier this week that it is releasing a new open source, royalty-free video format known as "WebM" to compete with the Apple-backed H.264 standard, observers have wondered what Apple's response will be. Google's inclusion of several other prominent industry players including Mozilla and Opera has suggested that Apple may find itself under pressure to adopt the standard as it gains traction.

The Register reports that one of its readers emailed Apple CEO Steve Jobs to ask about his thoughts on Google's announcement of WebM, which utilizes the VP8 video codec acquired by Google when it purchased On2 Technologies earlier this year.

Jobs reportedly simply responded by sending a link to a lengthy and technical blog post from an independent developer working on an open source x264 project for encoding video in the H.264 format preferred by Apple. In short, developer Jason Garrett-Glaser calls VP8/WebM "a mess" and "not ready for primetime", with Google even having declared the standard "final" despite a number of flaws already discovered in it. In addition, while appearing to be a significant upgrade over the Theora format previously preferred by Mozilla and Opera, the new format on the whole does not seem to be any better than H.264.

Larger questions, however, are arising over the patent picture with respect to VP8/WebM. One of the format's main selling points for Google has been the fact that it is open source and royalty-free. This is in contrast to H.264, for which a group of patent holders (in which Apple plays a small part) oversees licensing and royalties for encoder/decoder manufacturers and content providers. While end users are currently not subject to royalty payments for the H.264 format, there is some concern that such fees could be implemented in 2016 after the current licensing agreement term expires.

Garrett-Glaser raises the issue in his piece about whether VP8/WebM can stand up to any patent tests, as it seems to carry a significant amount of similarity to H.264. Consequently, he calls into question whether Google can truly offer a royalty-free format with it. Digital Daily's John Paczkowski also dug into the issue a bit further and shares comments from Larry Horn, CEO of MPEG LA, the body that oversees the patent pools behind H.264 and other standards.

JP: Let me ask you this: Are you creating a patent pool license for VP8 and WebM? Have you been approached about creating one?

Larry Horn: Yes, in view of the marketplace uncertainties regarding patent licensing needs for such technologies, there have been expressions of interest from the market urging us to facilitate formation of licenses that would address the market's need for a convenient one-stop marketplace alternative to negotiating separate licenses with individual patent holders in accessing essential patent rights for VP8 as well as other codecs, and we are looking into the prospects of doing so.

Horn's comments suggest that VP8/WebM may become subject to similar licensing and royalty terms as H.264 once certain patent holders come together to assert ownership over aspects of the standard, negating one of the primary selling points of the standard. For its part, however, Google maintains that it has thoroughly vetted the standard and is confident in its ability to offer it as an open source and royalty-free option.

Popular Stories

m5 macbook pro deal

Why You Shouldn't Buy the Next MacBook Pro

Tuesday February 10, 2026 4:27 pm PST by
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works. We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
iOS 26

Apple Releases iOS 26.3 and iPadOS 26.3

Wednesday February 11, 2026 10:07 am PST by
Apple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes, ...
Apple Logo Zoomed

Apple Expected to Launch These 10+ Products Over the Coming Months

Tuesday February 10, 2026 6:33 am PST by
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more. Apple is expected to release/update the following products...
iPhone 16e Bottom Crop

Apple Reportedly Unveiling a New iPhone Next Week

Tuesday February 10, 2026 1:51 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report said the iPhone 17e will be announced in a press release on the Apple Newsroom website, so do not expect an event for this device specifically. The iPhone 17e will be a spec-bumped successor to the iPhone 16e. Rumors claim the device will have four key...
Apple Logo Black

Apple Acquires New Database App

Wednesday February 11, 2026 6:44 am PST by
Apple acquired Canadian graph database company Kuzu last year, it has emerged. The acquisition, spotted by AppleInsider, was completed in October 2025 for an undisclosed sum. The company's website was subsequently taken down and its Github repository was archived, as is commonplace for Apple acquisitions. Kuzu was "an embedded graph database built for query speed, scalability, and easy of ...