Fortune Again Names Apple World's Most Admired Company
In the 2010 edition
of its annual ranking of "World's Most Admired Companies", Fortune placed Apple
at the top of the list for the third year in a row and by the highest margin ever in the survey's ten-year history. Apple was followed in the rankings by Google, Berkshire Hathaway, Johnson & Johnson, and Amazon.
What makes Apple so admired? Product, product, product. This is the company that changed the way we do everything from buy music to design products to engage with the world around us. Its track record for innovation and fierce consumer loyalty translates into tremendous respect across business' highest ranks.
As BMW CEO Norbert Reithofer puts it, "The whole world held its breath before the iPad was announced. That's brand management at its very best."
Reithofer also ranked Apple CEO Steve Jobs as his most admired CEO. And beyond the overall crown, Apple took the top spot in the sub-category of Innovation while placing second in People Management. The company was also recognized as fourth in Quality of Products/Services and in a tie for sixth with Amazon in Management Quality.
Fortune's rankings were based on a poll of 4,200 corporate executives, directors, and industry analysts.
Apple released iOS 16.3 in late January following nearly six weeks of beta testing. The software update is available for the iPhone 8 and newer, and while it is a relatively minor update, it still includes a handful of new features, changes, and bug fixes.
Below, we've recapped new features in iOS 16.3, including support for physical security keys as a two-factor authentication option for...
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Note: MacRumors is an affiliate partner with TigerDirect. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
That's a savings of 48% compared to Apple's normal $599.00...
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Today is the official launch day for the second-generation HomePod that was introduced in January, and we picked one up to compare it to the original HomePod that Apple discontinued in 2021.
Subscribe to the MacRumors YouTube channel for more videos. Design wise, the second-generation HomePod looks a lot like the first-generation model, featuring the same rounded design and acoustic mesh...