The Wall Street Journal indicates that Apple and Google are becoming even more competitive than we had suspected. According to their sources, Google was also in serious negotiations with Lala Media for possible acquisition right before Apple won the bid. Meanwhile, we had previously reported that Apple was in serious talks with Admob immediately prior to Google's acquisition of that company.
The twin pursuit of the start-ups reveal that the two tech titans have further plans to move deeper into each other's business: Apple wanted to get into advertising, while Google sought a music service.
Apple and Google have become increasingly competitive which resulted in the resignation of Google CEO Eric Schmidt from the Apple Board of Directors. As Apple moves towards more web-based services and Google into the mobile phone market, the lines are continuing to blur.
The Wall Street Journal even indicates that Apple's interest in Admob may have been defensive, an attempt to prevent Google from learning details of the App Store economy. Apple is believed to be looking into more iPhone-related acquisitions.
Bloomberg's Mark Gurman today further outlined what to expect from the Apple Watch Series 12 and Apple Watch Ultra 4 set to be unveiled on September 9.
While it was initially rumored that Touch ID may be coming to the Apple Watch this year, Gurman reiterated that he does not expect the Series 12 or Ultra 4 to have any major design changes compared to the current Series 11 and Ultra 3 models.
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Apple's unusually timed announcement of new Mac mini and Mac Studio models this week was driven by unexpectedly strong enterprise appetite for AI hardware, according to The Information.
Apple normally releases new Mac models in the autumn, closer to October or November, making this week's announcement unusually early, falling just before the anticipated arrival of new iPhone models. The...
Thursday August 27, 2026 8:00 am PDT by Joe Rossignol
Apple has announced that it will be holding an event on Wednesday, September 9 at 10 a.m. Pacific Time, with the company widely expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, its first-ever foldable iPhone, and more.
Other products expected to be announced at the event include an Apple Watch Series 12 with a ceramic case option, an Apple Watch Ultra 4, AirPods 5 with and without...
