Apple's 'Surprise and Shine' iPhone Event: Follow along with our live blog.
IBM updated an article entitled "POWER to the people" which runs down the history of the Power Architecture which developed into the PowerPC processor used in Apple's Macintoshes.
The PowerPC came from the Apple, IBM, Motorola alliance and introduced in 1993, the PowerPC saw its first commercial use in the Power Macintosh 6100.
Since 1993, the PowerPC ecosystem has of course evolved; Apple is no longer actively involved in PowerPC, and Motorola's PowerPC (and other microprocessor) development work has been spun off into the independent semiconductor company known as Freescale.
In summer of 2005, Apple announced it would be abandoning the PowerPC processors in favor of Intel processors. The transition is expected to begin as early as January of 2006.
Freescale and IBM are moving on with their PowerPC processors which may even see a name change sometime in 2006, according to this article:
Top-of-the-line custom processors, such as the next-gen Microsoft Xbox 360 processor, are based on the PowerPC architecture, and IBM remains firmly committed to the PowerPC family as an important component of its microprocessor lineup (note that Freescale hints the PowerPC might undergo a name change in 2006!).
Tuesday September 8, 2026 10:24 am PDT by Tim Hardwick
Apple's biggest event of the year is almost here, and all eyes are on Cupertino. With the first foldable iPhone expected to headline Apple's "Surprise and Shine" event on Wednesday, September 9, at 10:00 a.m. Pacific Time, the rumor mill has been running full throttle, fuelled by the biggest single design change in the life of the iPhone.
To get you up to speed, here's a quick reference...
Monday September 7, 2026 5:01 am PDT by Tim Hardwick
Apple is set to unveil new iPhone 18 Pro and iPhone 18 Pro Max models on Wednesday, September 9, and the devices are expected to feature a design that's largely similar to the iPhone 17 Pro models, with a peppering of enhancements inside. Major changes are not expected until next year, when Apple is expected to introduce a radically redesigned 20th-anniversary iPhone.
If you're thinking of...
Wednesday September 9, 2026 9:10 am PDT by Jordan Golson
Apple's "Surprise and Shine" event kicks off today at 10:00 a.m. Pacific Time, where we're expecting to see the foldable iPhone Duo, the iPhone 18 Pro and Pro Max, Apple Watch Series 12 and Ultra 4 models, new AirPods 5 earphones, and perhaps some other announcements.
Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across various platforms. We...
