Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
MacBook Pro Updates
Apple Targeting PC File Traders with New Internet Ads
The ads are presently targeted at PC users downloading Kazaa, iMesh, Morpheus, Limewire, Kazaa Download Accelerator, eMule, and Blubster -- which are all Peer-to-Peer (P2P) related applications in the top 50 most popular downloads at the CNet site.
Kazaa and similar P2P tools have been the target of legal action for facilitating copyright infringement.