Media event set for September 9, launch likely ~10 days later.
Apple's 'Spaceship' Campus Approved by Cupertino Planning Commission, Headed to City Council for Final Vote
Just like any other Apple presentation, this one came with a slickly-produced video. Dan Whisenhunt, the company's director of real estate and facilities, introduced a video featuring lead architect Norman Foster and others in charge of the site's development. One gem from the film is that the site's now infamous O-shaped structure was not the original vision. "It really grew into that born out of an intensive process," said Foster in the video. The plans were also inspired by Stanford's campus.Steve Jobs originally pitched the idea of a new Apple campus to the city of Cupertino in June 2011, his final public appearance four months before his death. The company submitted revised plans campus in December 2011, but by April of this year was said to be one year behind schedule on construction and roughly $2 billion over budget. Among the unique details contributing to the project costs were characteristics such as 6 square kilometers of curved glass, strict requirements on gaps between surfaces, and polished concrete ceilings cast in molds as opposed to being cast in place.
Apple again submitted revised plans for the campus with a new phased construction plan in late April 2013, and released an economic impact report on the future campus this past June detailing both main construction phases, which included guidelines for employees capacity, estimates of tax revenue for the city, and public improvements.