Megadeveloper (and master merchandiser) Rovio has released the first gameplay video for its new Bad Piggies game that was first revealed earlier this month. The game, which takes place in the Angry Birds universe, has the player creating and controlling vehicles and aircraft for the now-lovable pigs as they travel through the world stealing more eggs.
Rovio made more than $100 million in revenue last year through game sales and, perhaps more importantly, extensive merchandising. The company hopes that Bad Piggies can expand the Angry Birds world and open up a new universe of games and merchandise -- much like how, as TechCrunch pointed out, Super Mario Brothers has turned into a massive string of successful racing and party games.
Bad Piggies will arrive on iPhone, iPad, and the Mac on September 27th.