Rovio has sold millions and millions of copies of Angry Birds games -- Angry Birds, Angry Birds Seasons, Angry Birds Rio, Angry Birds Space -- but the company's next effort flips that franchise on its head.

The next game, Bad Piggies, changes the antagonists into heroes by stranding the pigs on a desert island and having the player help them build vehicles and contraptions to get them to their eggs. The birds don't appear in the game, and the pigs are much kinder and more lovable than those in Angry Birds. Rovio sees the game as the first in a brand new franchise.

NewImage
Fast Company has an exclusive look at the new game:

I'm in Espoo to get an exclusive first look at Bad Piggies, which will cost $.99 on mobile and is slated to hit iOS, Android, PC, and Mac on September 27, with Windows phones and others to follow soon. (Pricing for the desktop versions is still being confirmed.) The game is set in the same universe as its counterpart, but it indeed feels like an effort by Rovio to parlay the pigs, which have a loyal following of their own, into a completely new brand for the company.


Bad Piggies will be out for iPhone, iPad and the Mac on September 27th.

Top Rated Comments

GoCubsGo Avatar
151 months ago
Well, Angry Birds was such a success, why not cash in further?
Score: 7 Votes (Like | Disagree)
chrisfromalbany Avatar
151 months ago
you mean there done milking the Birds for all there worth (pizza included) and now going to start milking the piggies?

Score: 7 Votes (Like | Disagree)
NewbieCanada Avatar
151 months ago
you mean there done milking the Birds for all there worth (pizza included) and now going to start milking the piggies?

If you're going to milk something it's always better to try a mammal.
Score: 5 Votes (Like | Disagree)
Aspasia Avatar
151 months ago
I say props to any innovator who can come up with a successful creative idea, sell it, and keep everyone on his/her payroll happy and employed.
Score: 4 Votes (Like | Disagree)
mw360 Avatar
151 months ago
The companies I dint like are game loft and rovio. They are the biggest culprits in money-grabbing. The beauty of the appstore is that people like andreas illinger can do it themselves and overtake huge corporations, while still having amazing consideration for consumers.

I've bought two Angry Birds games, and I'm sorry but I'm having a hard time feeling ripped off. Trying to work up some rage, but there's nothing there. Maybe it's because I paid about £25 for "Lemmings" back in the old days and realise that the beauty of the App Store is that good games are dirt cheap, regardless of what the 11yr old reviewers say.
Score: 4 Votes (Like | Disagree)
b166er Avatar
151 months ago
My thumbs are ready. Let's do this.

(yeah yeah, twss)
Score: 3 Votes (Like | Disagree)

Popular Stories

reset password request iphone

Warning: Apple Users Targeted in Phishing Attack Involving Rapid Password Reset Requests

Tuesday March 26, 2024 4:34 pm PDT by
Phishing attacks taking advantage of Apple's password reset feature have become increasingly common, according to a report from KrebsOnSecurity. Multiple Apple users have been targeted in an attack that bombards them with an endless stream of notifications or multi-factor authentication (MFA) messages in an attempt to cause panic so they'll respond favorably to social engineering. An...
maxresdefault

Apple to Launch New iPad Pro and iPad Air Models in May

Thursday March 28, 2024 11:07 am PDT by
Apple will introduce new iPad Pro and iPad Air models in early May, according to Bloomberg's Mark Gurman. Gurman previously suggested the new iPads would come out in March, and then April, but the timeline has been pushed back once again. Subscribe to the MacRumors YouTube channel for more videos. Apple is working on updates to both the iPad Pro and iPad Air models. The iPad Pro models will...
Generic iOS 18 Feature Purple

iOS 18: What to Expect From 'Biggest' Update in iPhone's History

Wednesday March 27, 2024 11:10 am PDT by
At least some Apple software engineers continue to believe that iOS 18 will be the "biggest" update in the iPhone's history, according to Bloomberg's Mark Gurman. Below, we recap rumored features and changes for the iPhone. "The iOS 18 update is expected to be the most ambitious overhaul of the iPhone's software in its history, according to people working on the upgrade," wrote Gurman, in a r...
maxresdefault

Apple Announces WWDC 2024 Event for June 10 to 14

Tuesday March 26, 2024 10:02 am PDT by
Apple today announced that its 35th annual Worldwide Developers Conference is set to take place from Monday, June 10 to Friday, June 14. As with WWDC events since 2020, WWDC 2024 will be an online event that is open to all developers at no cost. Subscribe to the MacRumors YouTube channel for more videos. WWDC 2024 will include online sessions and labs so that developers can learn about new...
apple maps 3d feature

Apple Maps May Gain Custom Routes With iOS 18

Tuesday March 26, 2024 3:10 pm PDT by
Apple may be planning to add support for "custom routes" in Apple Maps in iOS 18, according to code reviewed by MacRumors. Apple Maps does not currently offer a way to input self-selected routes, with Maps users limited to Apple's pre-selected options, but that may change in iOS 18. Apple has pushed an iOS 18 file to its maps backend labeled "CustomRouteCreation." While not much is revealed...
General iOS 17 Feature Orange Purple

Apple Releases Revised Versions of iOS 17.4.1 and iPadOS 17.4.1 With Updated Build Number

Wednesday March 27, 2024 5:59 am PDT by
Apple on late Tuesday released revised versions of iOS 17.4.1 and iPadOS 17.4.1 with an updated build number of 21E237, according to MacRumors contributor Aaron Perris. The updates previously had a build number of 21E236. The revised updates are available for all iPhone and iPad models that are compatible with iOS 17 and iPadOS 17, but they can only be installed via the Finder app on macOS...
applephilschiller

Apple's Phil Schiller Works 80 Hours a Week Overseeing App Store

Wednesday March 27, 2024 2:03 pm PDT by
With the App Store and app ecosystem undergoing major changes in the European Union, The Wall Street Journal today shared a profile on App Store chief Phil Schiller, who is responsible for the App Store. Though Schiller transitioned from marketing chief to "Apple Fellow" in 2020 to take a step back from Apple and spend more time on personal projects and friends, he is reportedly working...