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Apple TV Gains TV Show Purchasing and Streaming in Australia, Canada, and UK

Several MacRumors readers have reported that Apple has rolled out new Apple TV support for streaming purchased television shows in Australia, Canada, and the United Kingdom. Users in those countries have been able to rent movies directly on the Apple TV, but purchased content was required to be downloaded to a computer and then streamed to the Apple TV via Home Sharing. With the new update, purchased TV shows are simply stored in iCloud and streamed directly to the Apple TV on demand.


TV shows on Apple TV in Australia (Source: Mac Prices Australia)

Apple TV streaming of purchased TV shows came to the United States back in August. That addition was accompanied by a new TV Shows section of the purchased items listings in iTunes, allowing users easy access to download purchased shows to any device.

Besides TV show purchases, Apple had previously offered 99-cent rentals of TV episodes. Apple discontinued that offering in August, noting that customers preferred to purchase their shows and that the new iCloud flexibility offered additional benefit to purchases.

Update: It appears that the new menu option may have been released prematurely, as a number of users are reporting that the TV show option is either not functioning or has disappeared completely.

Top Rated Comments

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24 weeks ago
Finally! The release of ATV2 saw the removal of the TV menu in Canada after we'd been waiting years to get it the first time. The justification was that Canada didn't get the rights to TV rentals and since the ATV2 doesn't have local storage, there was no use for the TV menu. With the death of TV rentals, it was a matter of time before the menu returned.

Nonetheless, prices are very much out of tune with the rest of the industry. You can rent unlimited tv shows on Netflix for $7.99 a month and many channels now offer their shows for free via their websites and many of them available on their apps able to be streamed to the AppleTV with AirPlay.

This has come too late for iTunes. I'd pay for a subscription to tv shows, but not $3 per episode.
Rating: 3 Positives / 0 Negatives
24 weeks ago
Finally! No more "Is it downloaded yet?" from the wife!
Rating: 3 Positives / 0 Negatives
24 weeks ago
Nothing on my Apple TV for TV shows here in Ontario, Canada.

I am disappoint Apple! :(
Rating: 2 Positives / 0 Negatives
24 weeks ago

Nothing new appeared for me in the UK. No updates available, and no change after a reset.


I'm glad it's not just me. All that excitement and nowt. BAH.
Rating: 2 Positives / 0 Negatives
24 weeks ago

I love avoiding the hassle of going to the video store but the price differential is too steep. Here I can rent for 1$ a disk which usually includes 4 episodes, while on apple TV it costs 3,49 per episode, that makes it 14 times more expensive :mad:


$3.49 is for an HD quality video, you can drop it to standard quality and it only costs $1.99 or $2.49 or so. Even on my 47" HDTV, standard quality looks fine.

Also, keep in mind that you're paying $1 to rent those four episodes; the ones you purchase from iTunes are yours to keep rewatching forever. Whether that's actually of any value to you is of course your own opinion.
Rating: 2 Positives / 0 Negatives
24 weeks ago
I love avoiding the hassle of going to the video store but the price differential is too steep. Here I can rent for 1$ a disk which usually includes 4 episodes, while on apple TV it costs 3,49 per episode, that makes it 14 times more expensive :mad:
Rating: 4 Positives / 2 Negatives
23 weeks ago
... and this proves to be a success for Apple, at least from my end.

I had been ripping my TV show DVDs and then buying TV shows on iTunes but I gave up when I realized how much space this took up on my MacBookPro hard drive. I then moved everything to externals but then gave up that too because it was just too much of a hassle to to manage this as a workaround against iTunes way of data storage... and then I had to back up everything. It was a mess.

Fastforward to Netflix which has been amazing, though I miss watching the newest shows. $8 is great but you miss out on new content. It was an acceptable trade off until this morning.

Here we have all my shows available on all my iOS devices. No managing files, it's all in the cloud. I just make a purchase and... poof! It's available everywhere I go. I'm sold.

I just purchased over $100 in seasons of all my favourite shows, including old ones I had on DVD (but sold) like MacGyver. I have seasons of How I Met Your Mother, Big Bang Theory and Walking Dead and am building up my old time favourites.

I turn on my TV and it's like having my own TV station with only the shows I like to watch. Most of what is on anyway on live TV are re-runs and commercials. Like this, I watch the re-runs of what I like and no commercials.

I have OTA HD tv for news but I have the option of leaving my iPhone streaming my local 24H news station via AirPlay. If Apple apps directly on AppleTV for these news stations and sports, I'm all set.
Rating: 1 Positives / 0 Negatives
24 weeks ago
I'm in the UK, no additional menus or options here. Latest software installed.
Rating: 1 Positives / 0 Negatives
24 weeks ago
Nothing new appeared for me in the UK. No updates available, and no change after a reset.
Rating: 1 Positives / 0 Negatives
24 weeks ago
I have updated but I have no new menu, WHHHHHHHHHHY?

Oh I think it just needs a hard reset. Nothing to see here, move along.

Oh, no, it hasn't appeared after a hard reset. Good. What now?
Rating: 1 Positives / 0 Negatives

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