Apple Ranks Third in Global PC Sales With iPad Included - MacRumors
Skip to Content

Apple Ranks Third in Global PC Sales With iPad Included

Research firm Canalys today announced the release of its latest estimates of computer sales for the fourth quarter of 2010, showing Apple jumping to third place in worldwide market share at 10.8% when tablets such as the iPad are counted as computers.

093158 canalys 4q2010 pc share

With the iPad surging into the market, Canalys calculates Apple's unit shipment growth at 241% year-over-year to catapult the company from a 3.8% global share to its present 10.8% share that squeaks by Dell for third place behind HP and Acer.

In support of the inclusion of "pad" devices such as the iPad and Samsung's Galaxy Tab in its PC market numbers, Canalys argues that the definition of the PC has constantly been evolving and that tablet devices like the iPad do offer a true computing experience.

'Any argument that a pad is not a PC is simply out of sync,' said Chiam. 'With screen sizes of seven inches or above, ample processing power, and a growing number of applications, pads offer a computing experience comparable to netbooks. They compete for the same customers and will happily coexist. As with smart phones, some users will require a physical keyboard, while others will do without.'

'Each new product category typically causes a significant shift in market shares,' said Chiam. 'Apple is benefiting from pads, just as Acer, Samsung and Asus previously did with netbooks. The PC industry has always evolved this way, starting when Toshiba and Compaq rode high on the original notebook wave.'

Several reports showed Apple claiming third place in the global mobile computing market in earlier quarters, but the new Canalys report appears to be the first showing Apple attaining the position in the overall (notebook/desktop/server) market.

Popular Stories

apple pro tell logo

Apple Launching Five New Products This Friday

Monday November 2, 2026 1:22 am PST by
Apple is releasing five new products this Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models. The following new products will be available from Friday: iPad mini with OLED display and A20 Pro chip iMac with M6 chip 14-inch MacBook Pro with M6 chip 14-inch MacBook Pro with OLED touchscreen 16-inch MacBook Pro with OLED...
Apple Logo Gradient 16x9 1

Apple Isn't Done With 2026: Here's What's Still Coming

Monday November 2, 2026 7:27 am PST by
Apple's busiest season isn't over yet. Far from it. With two hardware launch dates still to come in November, plus software updates and new smart home accessories running into December, there's more on the way from Apple before the end of 2026, so be sure to stick around. Below, we've rounded up what's still coming, along with one date in particular that's worth watching if you're a holiday...
iPad Pro 2024 vs Air 2024 Feature

Three New iPads Rumored to Launch in First Half of 2027

Sunday November 1, 2026 7:27 am PST by
After announcing a new iPad mini with an OLED display earlier this month, Apple plans to release new iPad Air, iPad Pro, and entry-level iPad models in the first half of 2027, according to the latest word from Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said the next iPad Air will also feature an OLED display, while he expects the next iPad Pro to be equipped with a...

Top Rated Comments

206 months ago

Big one is I look at the place that release this info. They block out anything useful or any break down leaving it with just Apple huge impossible gain (240%) jump telling me that this is more of a marketing stunt at the expense of their credibility. They know the dumb masses out there will eat it up because it has Apple in it. The media will pay more for the data just so they can break it down but at the same time their credibility pays a price.
Exactly By including the iPad as a PC you 240% an impressive eye catching number. The media all jump on the story and their report get publicity.
Score: 1 Votes (Like | Disagree)
Latest Stories
'Super Mario Odyssey' Can Now Run on Apple TV Thanks to AI
'Super Mario Odyssey' Can Now Run on Apple TV Thanks to AI
36 minutes ago
How 'Resident Evil' Director Zach Cregger Uses His iPhone to Make Movies
How 'Resident Evil' Director Zach Cregger Uses His iPhone to Make Movies
2 hours ago
HomePod Mini 2's Amount of RAM Confirmed
HomePod Mini 2's Amount of RAM Confirmed
2 hours ago
Apple TV's '12 Days of Snoopy' Special Arrives November 13
Apple TV's '12 Days of Snoopy' Special Arrives November 13
3 hours ago
Apple is Putting Employees on an AI Budget
Apple is Putting Employees on an AI Budget
4 hours ago
Apple Releases Xcode 27.3 Beta With Three New Features
Apple Releases Xcode 27.3 Beta With Three New Features
4 hours ago
Apple Will Check Public iCloud Links for Harmful Content Starting in iOS 27.3
Apple Will Check Public iCloud Links for Harmful Content Starting in iOS 27.3
5 hours ago
macOS 27.3 Brings Live Activities to Macs Without Dynamic Island
macOS 27.3 Brings Live Activities to Macs Without Dynamic Island
6 hours ago
Apple TV Reportedly Planning 'Silo' Spinoff
Apple TV Reportedly Planning 'Silo' Spinoff
7 hours ago
Is It Worth Buying a Titanium Apple Watch?
Is It Worth Buying a Titanium Apple Watch?
7 hours ago
macOS 27.3 Includes an Important Security Fix
macOS 27.3 Includes an Important Security Fix
8 hours ago
Massive Sale Hits Apple Watch Ultra 3 With Record Low $250 Discounts
Massive Sale Hits Apple Watch Ultra 3 With Record Low $250 Discounts
9 hours ago
Does HomePod Mini 2 Have Improved Sound? Here's What Reviews Say
Does HomePod Mini 2 Have Improved Sound? Here's What Reviews Say
9 hours ago
macOS 27.3 Makes Markdown Files Easier to Read
macOS 27.3 Makes Markdown Files Easier to Read
9 hours ago
HomeView Pre-Order Returns to $289.99 on Amazon
HomeView Pre-Order Returns to $289.99 on Amazon
10 hours ago
Apple May Phase Out Non-Touch High-End MacBook Pros
Apple May Phase Out Non-Touch High-End MacBook Pros
10 hours ago
Apple's Insider Trading Policy Now Covers Prediction Markets
Apple's Insider Trading Policy Now Covers Prediction Markets
11 hours ago
'Stick' Season 2 Premieres Today on Apple TV
'Stick' Season 2 Premieres Today on Apple TV
11 hours ago
iPhone 18e Rumored to Focus on Chip Upgrade With Few Major Changes
iPhone 18e Rumored to Focus on Chip Upgrade With Few Major Changes
11 hours ago
Google Maps Updated to Fully Support iPhone Duo Displays
Google Maps Updated to Fully Support iPhone Duo Displays
12 hours ago
Everything New in the iOS 27.3 Beta
Everything New in the iOS 27.3 Beta
23 hours ago
Apple Music's New Selfie Sing Feature Lets You Record Karaoke Videos
Apple Music's New Selfie Sing Feature Lets You Record Karaoke Videos
1 day ago
iPhone Jailbreak Gets Past Lockdown Mode and Survives an Update
iPhone Jailbreak Gets Past Lockdown Mode and Survives an Update
1 day ago
iPadOS 27.3 Expands Siri Mode to Camera App
iPadOS 27.3 Expands Siri Mode to Camera App
1 day ago
Veterans Day Apple Watch Activity Challenge Launches November 11
Veterans Day Apple Watch Activity Challenge Launches November 11
1 day ago
Best Early Black Friday Mac Deals: Save Hundreds on MacBook Air, Mac Mini, and More
Best Early Black Friday Mac Deals: Save Hundreds on MacBook Air, Mac Mini, and More
1 day ago
Apple Fitness+ Gets Gym Strength Plans in iOS 27.3
Apple Fitness+ Gets Gym Strength Plans in iOS 27.3
1 day ago
iOS 27.3 Adding New StandBy Mode Features to iPhone 11 and Newer
iOS 27.3 Adding New StandBy Mode Features to iPhone 11 and Newer
1 day ago
Apple Releases New AirPods Beta Firmware
Apple Releases New AirPods Beta Firmware
1 day ago
iOS 27.3 Beta Brings Apple Intelligence to China
iOS 27.3 Beta Brings Apple Intelligence to China
1 day ago