The new iMac will launch in stores and begin arriving to customers this Friday. Ahead of time, the first reviews of Apple's latest all-in-one desktop computer have been shared by select media outlets and YouTube channels.

purple m4 imac
While the iMac did not receive any major design changes this year, the computer can be configured with a matte nano-texture display for the first time in the Apple silicon era. This $200 upgrade option reduces reflectivity and glare on the screen, which can be helpful if you use your iMac near a window or under bright lights.

Six Colors' Jason Snell on the nano-texture display:

Using a nano-texture-covered display is a little weird—the reflections just stop at the screen edge, as if by magic. It works incredibly well. And most of the time, in more normal lighting conditions, I didn't really notice the nano-texture being there. (Yes, if you look closely you will notice a light scatter that can reduce contrast a bit.)

CNET's Matt Elliott:

Our M4 iMac test model featured the $200 nano-texture glass display upgrade. It was very effective in combating glare and reflections as I moved the iMac around my house to see how it stood up to direct sunlight or a bright overhead artificial light. In every instance, it did its job of keeping distractions away. As impressive as the nano-texture glass is, you probably don't need it if you plan to place your iMac in a room with normal lighting conditions. It's a feature that's more valuable on a MacBook or iPad that you will use in a variety of spots, including outdoors.

The new iMac is powered by Apple's latest M4 chip. Based on the results that were available in the Geekbench 6 database as of writing, higher-end iMac configurations with the 10-core M4 chip achieved an average score of 14,512 for multi-core CPU performance, compared to an average of 11,711 for the previous iMac with the highest-end 8-core M3 chip. That means the new iMac is up to nearly 25% faster than the previous model.

Apple has upgraded the iMac with a 12-megapixel front camera that supports Center Stage, a feature that keeps you centered in the camera's view as you move around. The new iMac and MacBook Pro models are the first Macs that support Center Stage without needing to be connected to a Studio Display. There is also a Desk View feature that shows your face and an overhead view of your desk at the same time.

Forbes' David Phelan on the Center Stage camera:

There are no other visible differences between the new iMac and last year's model, although the front facing camera is a different component, now called the Center Stage camera.

This comes with a feature called Desk View which means you can show your physical desktop as well as what's on screen to people at the other end of the call. This works very well. The camera is excellent and where some people had previously complained that video call quality was subpar, here it seems pristine, clear and highly watchable.

Macworld's Roman Loyola:

The M1 and M3 iMacs have a 1080p FaceTime camera that was…fine. It worked, but it wasn't impressive. With the M4 iMac, Apple finally upgraded to a 12MP Center Stage camera, the same one Apple introduced to the Mac lineup in 2022 through its Studio Display. Why we had to wait over two years to see it on an iMac only Apple knows, but it’s here and it's fantastic.

Jason Snell of Six Colors shared a side-by-side comparison of the Studio Display camera (left) and new iMac camera (right):

Jason Snell M4 iMac Camera Large
Many other new features and changes are straightforward: the iMac now officially supports dual external displays for the first time since it still used Intel processors, all configurations now have a minimum of 16GB of RAM, all four rear USB-C ports on higher-end configurations now support Thunderbolt 4, and there are refreshed color options. In addition, the Magic Mouse and Magic Keyboard accessories included in the box with the iMac are now equipped with USB-C charging ports, instead of Lightning ports.

Unboxing Videos



Related Roundup: iMac
Buyer's Guide: iMac (Caution)
Related Forum: iMac

Top Rated Comments

sw1tcher Avatar
15 months ago
It seems the days of real product reviews have been replaced by marketing disguised as reviews.
Score: 8 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
15 months ago
So, it’s not the same camera module as the Studio Display. Great news!
Score: 5 Votes (Like | Disagree)
jb310 Avatar
15 months ago
Looks like it's time for a new desktop Mac for me... happy holidays indeed. :cool:
Score: 2 Votes (Like | Disagree)
ApplesAreSweet&Sour Avatar
15 months ago

It seems the days of real product reviews have been replaced by marketing disguised as reviews.
Agree.

These days, you really have to wait for the not-on-Apple's-payroll channels and influencers to put out their reviews to actually get one.

The term "review" has definitely lost its meaning.

-I'm not looking for anything super in-depth on the tech in these machines. But when there's no mention of downsides, value, comparison to competing brands or the last model, etc., then it's really more what I consider "hands on" with the product.
Score: 2 Votes (Like | Disagree)
svish Avatar
15 months ago
Happy to see the bright colours being retained on the iMac.
Score: 2 Votes (Like | Disagree)
klasma Avatar
15 months ago

the reflections just stop at the screen edge, as if by magic
So it seems that Apple stupidly still made the bezel glossy, like on the iPad.
Score: 1 Votes (Like | Disagree)

Popular Stories

maxresdefault

Where's the New Apple TV?

Monday December 22, 2025 11:30 am PST by
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now. Subscribe to the MacRumors YouTube channel for more videos. Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
apple intelligence black

Report: Apple's AI Strategy Could Finally Pay Off in 2026

Tuesday December 30, 2025 9:01 am PST by
Apple's restrained artificial intelligence strategy may pay off in 2026 amid the arrival of a revamped Siri and concerns around the AI market "bubble" bursting, The Information argues. The speculative report notes that Apple has taken a restrained approach with AI innovations compared with peers such as OpenAI, Google, and Meta, which are investing hundreds of billions of dollars in data...
apple fitness 2026 1

Apple Teases 'Something Big' Coming Soon to Apple Fitness+

Tuesday December 30, 2025 2:11 pm PST by
The Apple Fitness+ Instagram account today teased that the service has "big plans" for 2026. In a video, several Apple Fitness+ trainers are shown holding up newspapers with headlines related to Apple Fitness+. What's Apple Fitness+ Planning for the New Year? Something Big is Coming to Apple Fitness+ The Countdown Begins. Apple Fitness+ 2026 is Almost Here 2026 Plans Still Under ...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Next Year With These 12 New Features

Tuesday December 23, 2025 8:36 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models. The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID Front camera in...
maxresdefault

Hands-On With a Rough iPhone Fold Mockup

Monday December 29, 2025 10:55 am PST by
Apple is rumored to be introducing a foldable iPhone in September 2026, and since it will bring the biggest form factor change since the iPhone was introduced in 2007, curiosity about the design is high. A 3D designer created an iPhone Fold design based on rumors, and we printed it out to see how it compares to Apple's current iPhones. Subscribe to the MacRumors YouTube channel for more ...
iphone 17 pro dark blue 1

iPhone 17 Pro and Pro Max Users Report Static Speaker Noise While Charging

Tuesday December 30, 2025 10:39 am PST by
iPhone 17 Pro and Pro Max owners are having trouble with the speakers of their devices, and have complained about a static or hissing noise that occurs when the iPhone is charging. There are multiple discussions about the issue on Reddit, the MacRumors forums, and Apple's Support Community, where affected users say there is a noticeable static noise "like an old radio." Some people report...
iOS 26

iOS 26.2 Adds These 8 New Features to Your iPhone

Monday December 22, 2025 8:47 am PST by
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones. iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features. Liquid Glass Slider on Lock Screen A new slider in the Lock...
airpods color prototypes

Apple Tested AirPods in Bright Colors

Saturday December 27, 2025 6:06 am PST by
Apple reportedly tested a version of the first-generation AirPods with bright, iPhone 5c-like colored charging cases. The images, shared by the Apple leaker and prototype collector known as "Kosutami," claim to show first-generation AirPods prototypes with pink and yellow exterior casings. The interior of the charging case and the earbuds themselves remain white. They seem close to some...