Reviews are now out for the iPhone 12 Pro Max, providing us with a closer look at the super-sized device before it begins arriving to customers on Friday. We've rounded up a handful of reviews from media outlets below. For video reviews, see here.

iphone 12 pro max verge

Image: The Verge

With a 6.7-inch display, the iPhone 12 Pro Max is the largest iPhone ever, eclipsing the 6.5-inch iPhone 11 Pro Max. Given that the iPhone 12 Pro has already launched, this review roundup focuses on what sets the iPhone 12 Pro Max apart from its smaller sibling, including its larger display, more advanced camera improvements, and longer battery life.

Large Display

With its super-sized 6.7-inch display, the iPhone 12 Pro Max won't be for everyone, as The Verge's Nilay Patel explains:

The combination of the size and flat sides basically demands a case to make it easier to hold, which makes the whole thing even bigger. It's still workable, but it is right on the edge of being too big. I think the size is a reflection of increased choice: this year Apple has more phone sizes available than ever before, including the diminutive iPhone 12 mini, so it had the ability to push the Max even farther.

But: it's still big. I strongly recommend finding a way to safely see the 12 Pro Max's size in person before making a call on ordering one.

The Wall Street Journal's Joanna Stern wished that Apple would take more advantage of the device's large display:

It is crazy to me, however, that Apple hasn't enabled us to do more on a phone that is practically iPad-size. Why can't I view my inbox on the top half of the screen and my calendar on the bottom, like Samsung allows with its Multi-Window mode? Why does the tiny iPhone Mini allow the same number of rows of home-page app icons and widgets as the iPhone Giant? Why can't I use an Apple Pencil to take notes on the notebook-size device? Apple declined to comment on future software updates.

Long Battery Life

The Wall Street Journal's Joanna Stern found the iPhone 12 Pro Max to have impressive all-day battery life. In a YouTube video streaming test, she found the device lasted 17.5 hours, compared to 14.5 hours for the iPhone 12 Pro and iPhone 12, and 10.5 hours for the iPhone 12 mini. Of course, heavy 5G usage will result in lower battery life than this.

I tried—really tried—to get the Pro Max's battery to die by bedtime. I've been unsuccessful. It’s simple: Bigger phone = bigger battery = longer battery life. See the iPhone Mini review for the inverse proof.

While the iPhone 12 and iPhone 12 Pro also last until bedtime, the Pro Max wasn’t even down to 15% territory by 11:30 p.m. most days. My video-streaming YouTube test showed the same: The Pro Max lasted a crazy 17½ hours; the iPhone 12 and 12 Pro went 14½ hours, and the poor little Mini lasted 10½. Expect shorter times if you're tapping the 5G network a lot.

Engadget's Chris Velazco also achieved more than one day of battery life:

Overall, I've been able to use the Pro Max for full workdays and still have quite a bit left in the tank the following morning. Full disclosure: Rather than setting this phone up as new, I restored it from a backup the way many iPhone users do. Apple has said previously that background processes related to device restoration can continue for up to a few days after the fact, so it's possible that battery life could improve a bit in time. Anyway, I wouldn't sweat it: Even with a restore, the Pro Max will still get you through a long day with a little extra left over for the next one.

Camera Upgrades

Apple's camera improvements this year go a few steps further on the iPhone 12 Pro Max compared to the iPhone 12 Pro. Unique to the iPhone 12 Pro Max is a larger ƒ/2.2 aperture for the telephoto lens, a 47 percent larger sensor for the wide-angle lens, and what Apple refers to as sensor-shift optical image stabilization.

The Verge's Nilay Patel believes the iPhone 12 Pro Max has "the best smartphone camera you can get," noting that photos shot on the device "are generally less noisy" than those shot on the iPhone 12 Pro. However, Patel said that these improvements are mostly only noticeable in lower-light environments, as he found both devices produce virtually indistinguishable photos in brighter, sunlit conditions.

Under slightly darker conditions, most of the phones automatically shifted to their respective night modes, where they take multiple long exposures and merge them together. But the iPhone 12 Pro Max's bigger sensor, with its higher maximum ISO, means it doesn't automatically go into Night mode as often. And when the iPhone 12 Pro Max does go into Night mode, it does so with shorter exposures than the 12 Pro — in situations where the 12 Pro would take a three-second exposure, the 12 Pro Max only needed a one-second shot, resulting in a sharper photo.

Patel shared a side-by-side comparison of a photo shot on the iPhone 12 Pro Max (left) and iPhone 12 Pro (right) in lower-light environment, noting that the 12 Pro took a three-second Night mode shot, while the Pro Max only needed a one-second exposure:

verge iphone 12 pro max vs 12 pro
TechCrunch's Matthew Panzarino had a similar assessment, finding the iPhone 12 Pro Max to outperform the iPhone 12 Pro in lower-light conditions:

Wide angle shots from the iPhone 12 Pro Max display slightly better sharpness, lower noise and better color rendition than the iPhone 12 Pro and much more improvement from the iPhone 11 Pro. In bright conditions you will be hard pressed to tell the difference between the two iPhone 12 models but if you're on the lookout the signs are there. Better stabilization when handheld in open shade, better noise levels in dimmer areas and slightly improved detail sharpness.

More Reviews

We've also rounded up unboxing videos for the iPhone 12 Pro Max, iPhone 12 mini, MagSafe Duo Charger, and Leather Sleeve.

Related Forum: iPhone

Top Rated Comments

jcshas Avatar
66 months ago
There’s more controversy in this years iPhone lineup than there is in last weeks election results. :)
Score: 23 Votes (Like | Disagree)
DarkCole Avatar
66 months ago
These reviews have only made me more excited for my Pro Max delivery on Friday.
Score: 22 Votes (Like | Disagree)
Zwhaler Avatar
66 months ago
Meanwhile MKBHD: 'You can't tell the difference'
Score: 21 Votes (Like | Disagree)
Lord Hamsa Avatar
66 months ago
I'm 50 years old with deteriorating near vision and I have pretty large hands being 6' 2" tall. I'll take the Pro Max's size in a heartbeat.
Score: 20 Votes (Like | Disagree)
oneteam Avatar
66 months ago
I cannot wait to have my Pro Max this Friday...Very excited!!!
Score: 17 Votes (Like | Disagree)
Kylo83 Avatar
66 months ago
the max needs split screen like iPads now
Score: 15 Votes (Like | Disagree)

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
watchos 26 workout app

Apple Watch Users Claim Workout App Is Now Worse in Every Way

Thursday November 20, 2025 7:01 am PST by
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating. When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
apple wallet drivers license feature iPhone 15 pro

Two More U.S. States Commit to Offering iPhone Driver's Licenses in Apple Wallet App

Thursday November 20, 2025 8:21 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...
android iphone airdrop quickshare

iPhone Users Can Now AirDrop Files to Android Devices

Thursday November 20, 2025 9:47 am PST by
Google today announced a new cross-platform feature that allows for file sharing between iPhone and Android users. With AirDrop on the iPhone and QuickShare on Pixel 10 devices, there is a new file transfer function available. The file sharing option works on Apple devices that include iPhone, iPad, and Mac, along with the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Fold....