Apple's lineup of (PRODUCT)RED products continues to shrink. In fact, there are no longer any devices available in the charity-supporting color option.
Since 2006, Apple has partnered with the (RED) brand to raise money for The Global Fund, an organization that aims to combat diseases such as HIV/AIDS, tuberculosis, and malaria in Africa. Through this partnership, Apple has long offered a (PRODUCT)RED option for some products, but availability of the color continues to dwindle.
The latest example is the new iPhone 16e, which is not available in (PRODUCT)RED.
With the iPhone SE, iPhone 14, and iPhone 14 Plus now discontinued, the final devices that were available in (PRODUCT)RED are no longer on sale. The only (PRODUCT)RED products that remain available are a few cases for older iPhone models.
In addition, Apple has used different branding for newer Beats products available in red, such as Statement Red and Transparent Red.
All in all, (PRODUCT)RED seems to be on its way out, but Apple could always decide to revitalize the partnership in the future.
Apple continues to support The Global Fund through its annual Apple Pay donation program, which ran from November 29 through December 8 last year.
Top Rated Comments
Besides it being for a decent cause, the colour was always one of my favourites.
Look at the new 16e: Black or white. Chicken or Fish…
I hope to see more, brighter color options in the future, but between lackluster colors, incremental updates that sometimes are barely updates (AirPods Max), rumors of more ads in more spaces, I hate to use the E-word, but it certainly seems like some of what Apple offers has been getting worse over the years as they prioritize services for that sweet monthly subscription revenue (like all tech companies).
iPod nano was one of my favs...
If Apple made product(red) other products, like Airpods, a MacBook, or even an Apple Watch, I would literally re-buy all my Apple products again at full price.