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Starting with the 42mm GPS Apple Watch Series 10 in Rose Gold Aluminum, you can get this model for $369.00 in S/M, down from $399.00. Additionally, the 46mm GPS model in Jet Black Aluminum is available for $399.00 in M/L, down from $429.00.
We've seen a few $10 discounts on the Apple Watch Series 10, some of which are still available on Amazon today, but this is the first time we're tracking a bigger markdown on the brand new wearable. No other major online retailer has a discount on the Series 10 this week, and Amazon provides an estimated delivery between September 27 and 30.
Apple Watch Ultra 2
Secondly, Amazon has further discounted the Apple Watch Ultra 2 in Black this week. You can get a few models of the Black Titanium watch for $734.89, down from $799.00. This beats the sale price we tracked over the weekend by about $15, and marks a new all-time low price for the Black Apple Watch Ultra 2.
Tuesday February 10, 2026 4:27 pm PST by Juli Clover
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works.
We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
Wednesday February 11, 2026 10:07 am PST by Juli Clover
Apple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update.
According to Apple's release notes, ...
Tuesday February 10, 2026 6:33 am PST by Joe Rossignol
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more.
Apple is expected to release/update the following products...
Tuesday February 10, 2026 1:51 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report said the iPhone 17e will be announced in a press release on the Apple Newsroom website, so do not expect an event for this device specifically.
The iPhone 17e will be a spec-bumped successor to the iPhone 16e. Rumors claim the device will have four key...
Apple acquired Canadian graph database company Kuzu last year, it has emerged.
The acquisition, spotted by AppleInsider, was completed in October 2025 for an undisclosed sum. The company's website was subsequently taken down and its Github repository was archived, as is commonplace for Apple acquisitions.
Kuzu was "an embedded graph database built for query speed, scalability, and easy of ...
If you have a Chase card that gives Ultimate Rewards, their Apple Store is currently offering 15% off Apple Watch Series 10. You can pay all in points, all in cash, or a combination.
I really wanted to get an Ultra 3 this year, but will probably stick it out with my 7 for another year. $64 isn't all that enticing to me.
I wanted a Black Ultra 3 myself, but since the Ultra didn't get updated I went for last year's model. Amazon was running $110 off, Verizon was going to give me $180 for my Nike 7 as a trade but then charge me a $35 activation fee, on a watch at full price. I sold my Nike 7 on ebay and netted $131.
So the ultra 2 was originally $799, and a black ultra 2 also would have been $799.
I saved $110 plus tax, $120.73, I saved the activation fee, $35, and I received $131.63 from selling my Nike 7. About $288 in savings. I've had the Ultra 2 almost a week now and I LOVE it.
The total from Amazon was $762.93, tax and a screen protector. No activation fee, I'm all in at $631.30. If I really want black, I can always put a bumper/case on it but I'm actually liking the natural titanium, it works really well with the blue ocean band.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
