In the United Kingdom, Apple has made the price of the newly announced iPhone 15 Pro and iPhone 15 Pro Max models £100+ cheaper across all configuration options than the equivalent iPhone 14 Pro models when they were launched last year.
Last year's iPhone 14 Pro started at £1,099, but the newly announced iPhone 15 Pro starts at £999. Moving up the storage options for both Pro and Pro Max models, the equivalent savings increase by £110, £130, and £150 for the 256GB, 512GB, and 1TB storage options, respectively.
The full price range is as follows:
- iPhone 15 Pro – 128GB - £999
- iPhone 15 Pro – 256GB - £1,099
- iPhone 15 Pro – 512GB - £1,299
- iPhone 15 Pro – 1TB - £1,499
- iPhone 15 Pro Max – 256GB - £1,199
- iPhone 15 Pro Max – 512GB - £1,399
- iPhone 15 Pro Max – 1TB - £1,599
The iPhone 15 Pro Max is priced starting at £1,199, but that's only because Apple has eliminated the 128GB storage tier for that device. It now starts at 256GB, and £1,199 is the same price Apple charged for the 256GB iPhone 14 Pro Max.
Apple has also reduced the price of all iPhone 15 models versus the iPhone 14. For example, the iPhone 14 started at £849, while the iPhone 15 is £50 less at £799.
Pre-orders for the new iPhone 15 series will open on Friday, September 15, with shipping to begin on Friday, September 22.
Article updated to reflect equivalent savings for higher storage options.
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