Several influencers and Apple Store enthusiasts were invited to see Tysons Corner ahead of its opening, and were walked through the new store features. Michael Steeber shared detailed images of the experience, highlighting the Genius Bar, a hardware flex space, an Apple Watch Studio, and more.
Apple has moved away from physical Genius Bar sections in its stores in recent years, but Tysons Corner has a dedicated Genius Bar in the right corner, similar to the original store. As Steeber points out, this is the first actual Genius Bar that Apple has installed in a store since 2015, though the concept of the Genius Bar never went away.
There is a flexible hardware space at Tysons Corner, which Steeber says is designed to spotlight Apple's latest hardware. Apple has also included an in-person Apple Watch Studio where customers can mix and match Apple Watch cases and bands.
Had so much fun getting a FIRST LOOK at the newly relocated Apple Tysons Corner (the very first Apple Store!) before tomorrow’s grand opening!!! From innovative accessibility features to a dedicated Apple Watch space, this store has it all pic.twitter.com/jIJP72LqKR
— Frank McShan (@frankmcshan) May 18, 2023
The store features wood paneling, a baffle ceiling design, and individually framed glass doors. Avenues, the Today at Apple section, and Apple Pickup are all present in the store, but have been redesigned, with full details available from Steeber's website.
Apple is opening the store on the 22nd anniversary of the date that the first Tysons Corner location opened on May 19, 2001. It will open at 10:00 a.m., and visitors will receive free tote bags with the logo that Apple has been using for the store's redesign.
Friday October 24, 2025 2:30 pm PDT by Juli Clover
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing.
Test Settings
I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
Monday October 27, 2025 7:55 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
Below, we outline key details about iOS 26.1.
Release Date
Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
Apple Maps could feature integrated ads as soon as next year, Bloomberg's Mark Gurman reports.
In his latest "Power On" newsletter, Gurman said that Apple's plan to bring more ads to iOS is moving "gaining traction," with the Maps app being next in line. The project will apparently give restaurants and other businesses the option to pay to have their details featured more prominently in...
Monday October 27, 2025 4:51 pm PDT by Juli Clover
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box.
Subscribe to the MacRumors YouTube channel for more videos.
We've rounded up all the latest Apple TV rumors.
...
Wednesday October 22, 2025 6:15 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
Monday October 27, 2025 9:15 am PDT by Tim Hardwick
Apple this month refreshed the 14-inch MacBook Pro base model with its new M5 chip, and higher-end 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips are expected to follow in early 2026. However, these machines will represent the final update to the current design, with Apple reportedly developing a completely new version of the MacBook Pro packed with next-generation hardware...
Apple's upcoming iPhone 18 could feature 50% more memory than its predecessor, according to Korea's The Bell.
With its latest iPhone lineup, the iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max feature 12GB of memory. This is a significant increase of 4GB more their predecessors, largely driven by the demands of on-device artificial intelligence processing.
The iPhone 17 is the only new...
The first preview release of the Swift SDK for Android was published this week, allowing developers to build Android apps in Swift with official tooling and making it easier to share code across iOS and Android.
The SDK enables Android apps to be built in Swift using officially supported tooling rather than community workarounds. In June, it was announced that Apple's Swift programming...
Monday October 27, 2025 7:41 am PDT by Joe Rossignol
You will "soon" be able to add a digital version of your U.S. passport to your iPhone, according to Jennifer Bailey, vice president of Apple Pay and Apple Wallet.
Bailey reiterated that the feature is coming soon during her keynote at the Money20/20 USA conference in Las Vegas on Sunday.
On its iOS 26 page, Apple says the delayed feature will be "coming later this year."
Apple's...
Apple: we care about the environment Also Apple: *builds an entire Apple Store out of WOOD*
Wood, as a material, removes more carbon dioxide from the atmosphere than adds. Turning iron ore into Stainless Steel, mining precious stone from rock quarries, and making concrete are very carbon intensive activities.
Carbon is locked into the wood, and then at the end of its life can be recycled into something else with little more than a sanding and cutting job. Recycling metals and concrete/stone once again, is carbon intensive.
As long as we don’t clear cut ancient Boreal forests, its fine by me.
I was at the opening today. And I was there in 2001 when it first opened. Not sure if it's appropriate here but I made a short video about going today.
I miss the Genius Bar space. I think it was a big mistake to get rid of it...now people are spread out all over the place. More importantly, you have people experiencing PROBLEMS sitting right next to people who are deciding WHETHER they should purchase an Apple product. I don't think that is a good experience. I have been in the store several times to get help with my phone and sitting next to someone who just purchased a new iPhone and is setting it up and wondered what they thought about seeing me dealing with a huge problem. It doesn't build a strong degree of confidence.
