Amazon today is hosting a new Gold Box sale on Beats headphones, including best-ever prices on the Beats Studio Buds, Beats Fit Pro, Powerbeats Pro, and more. All of the discounts below are available on Amazon and in stock today.
Starting with earbuds, Amazon has the Beats Studio Buds in Moon Gray for $89.99, down from $149.95. This is the only color on sale at this all-time low price, and all other colors are a little higher at $99.95.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
The Powerbeats Pro Wireless Earphones are on sale for $149.95, down from $249.95. This sale is available in Navy, Black, and Ivory, with all three in stock and ready to ship today.
Both versions of the Beats Fit Pro are discounted on Amazon right now: the regular Beats Fit Pro are $159.95 ($40 off) and the Beats Fit Pro x Kim Kardashian are $179.95 ($20 off). In both cases you'll find all colors available at these discounted prices.
Finally, the over-ear Beats Studio3 Wireless Noise Canceling Headphones are available for $199.99, down from $349.95. This one is available in four colors: Matte Black, Blue, Midnight Black, and Shadow Gray.
Wednesday May 21, 2025 8:21 am PDT by Tim Hardwick
Google recently made waves by showcasing a set of lightweight smart glasses featuring deep Gemini integration and an optional in-lens display. The demo has reignited interest in Apple's own smart glasses project, which has been the subject of rumors for nearly a decade. Here's a recap of where things stand.
Current Development Status
Apple is actively working on new chips specifically...
Apple is planning to launch a set of smart glasses by the end of 2026, reports Bloomberg. The glasses will be comparable to the Meta Ray-Bans and the Android XR glasses that Google showed off earlier this week.
Apple's smart glasses are expected to include cameras, microphones, and AI capabilities, much like the Meta Ray-Bans. The glasses will be able to take photos, record video, provide...
Apple's recently announced CarPlay Ultra promises a deeply integrated in-car experience, but not all iPhone users will be able to take advantage of the new feature.
According to Apple's press release, CarPlay Ultra requires an iPhone 12 or later running iOS 18.5 or later. This means if you're using an iPhone 11, iPhone XR, or any older model, you'll need to upgrade your device to access...
Apple is expected to launch an all-new ultra-thin iPhone 17 Air later this year, and while there have been plenty of rumors about the camera's overall design and thinness, we haven't heard any details about the device's weight and battery capacity until now.
According to the leaker going by the account name "yeux1122" on the Korean-langauge Naver blog, the 6.6-inch iPhone 17 Air has a weight ...
Apple today announced a more detailed schedule for its annual developers conference WWDC, which runs from June 9 through June 13. The schedule confirms that Apple's keynote will begin on Monday, June 9 at 10 a.m. Pacific Time, with a live stream to be available on Apple.com, in the Apple TV app, and on YouTube.
During the keynote, Apple is expected to announce iOS 19, iPadOS 19, macOS 16,...
The Worldwide Developers Conference (WWDC), Apple's annual developer and software-oriented event, is less than three weeks away. We haven't heard a great deal about macOS 16 ahead of its announcement this year, so we could be in for some major surprises when June 9 rolls around. Here's what we know so far about the next major update to Apple's Mac operating system.
macOS 16 Name?
Every year ...
Wednesday May 21, 2025 10:27 am PDT by Juli Clover
OpenAI is acquiring io, the hardware-based AI startup co-created by Jony Ive, OpenAI announced today. Ive has been working with OpenAI CEO Sam Altman on io for two years, and the duo expects to develop a family of AI devices.
In a video shared by OpenAI, Altman and Ive outlined their partnership and what they expect to create as a result of the merger. "I have a growing sense that everything ...
The Beats Fit Pro is actually a very underrated set of earbuds. If you don't need the cachet of the AirPods Pro, they're a great deal.
Yup. I absolutely love my BFP. Although I may quibble that they're "underrated" because they are pretty widely praised by their users. But I totally get what you're saying.
Also, anyone looking for this on Amazon Canada be careful - the discounts for the various Beats products all appear to be "buy used" and not new.
If Dre and Jimmy aren’t involved anymore what’s even the point of Beats still being a thing? I haven’t seen any in the wild in a long time. At one point they were everywhere. It’s another brand that Apple bought and made boring. The colors are bland. The product cycles are dragged out. Perfect opportunity to make some really cool headphones aimed at basement producers and people that love specific music. Instead they just are milking the brand until it’s dead and they have converted everyone to AirPods. Such a waste of a brand that had bigger potential. Why go to the trouble of keeping it around only to let it stagnate? It’s really a shame.