Apple Must Let Dating Apps Offer Alternative Payment Methods in App Store, Dutch Regulator Says

Apple must let dating apps like Tinder and Match offer payment methods other than Apple's in-app purchase system in the App Store in the Netherlands, or else it will face fines, the Dutch competition regulator announced today.

Mac App Store General Feature
Specifically, the Authority for Consumers and Markets (ACM) said Apple will have to pay a penalty of five million euros per week, up to a maximum of 50 million euros, if it does not comply with the order within two months. The deadline comes a few months after the ACM ruled the App Store's in-app commission structure was unreasonable.

"Some app providers are dependent on Apple's App Store, and Apple takes advantage of that dependency," said ACM chairman Martijn Snoep. "Apple has special responsibilities because of its dominant position. That is why Apple needs to take seriously the interests of app providers too, and set reasonable conditions."

The ACM has been investigating Apple since 2019, and while the probe started out as a look into whether Apple's App Store practices were an abuse of dominant market position, it was later scaled back to focus on dating apps.

The ACM has shared a PDF summary of its decision with more details, and MacRumors has reached out to Apple for comment on the matter.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular Stories

iOS 26 on iPhone Feature

Here's When iOS 26 Rolls Out Today in Every Time Zone [Update: Out Now!]

Monday September 15, 2025 12:00 am PDT by
Update 10:06 a.m.: iOS 26 is rolling out now, though it may take a bit for all users to see it, so keep checking! Today's the day! Apple is about to release iOS 26, which will deliver the biggest redesign since iOS 7 and bring a range of new features and improvements to iPhones worldwide. It's Apple's biggest software update of the year, and Apple announced at last week's iPhone event that...
Tim Cook Rainbow

Apple Reportedly Plans to Launch These 10 Products in 'Coming Months'

Sunday September 14, 2025 8:45 am PDT by
Apple's annual September event is now in the rearview mirror, with the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3 set to launch this Friday, September 19. As always, there is more to come. In his Power On newsletter today, Bloomberg's Mark Gurman said Apple plans to release many products in the...
iOS 26 Battery Glass Feature

Apple Says Installing iOS 26 Might Impact Battery Life

Monday September 15, 2025 10:56 am PDT by
In the iOS 26 release notes, Apple is warning iPhone users that installing the new software might have a temporary impact on battery life, which is normal. A new support document explains that major iOS updates require background setup like indexing data and files for search, downloading new assets, and updating apps. Further, Apple says that new features could require more resources,...
AirPods Pro Firmware Feature

AirPods Pro 2 and AirPods 4 Get iOS 26 Features With New Firmware Update

Monday September 15, 2025 10:50 am PDT by
Apple today released updated firmware for the AirPods Pro 2 and the AirPods 4, introducing support for the new AirPods features that are included in iOS 26, iPadOS 26, and macOS Tahoe. The firmware has a build number of 8A356, and it replaces the current 7E93 firmware. With Apple's new software updates, the AirPods Pro 2 and the AirPods 4 support better audio quality for phone calls and...
iphone 17 lineup

iPhone 17 Models Launch on September 19 With These New Features

Friday September 12, 2025 7:58 am PDT by
Apple will launch its new iPhone 17 lineup and ultra-thin iPhone Air in stores on Friday, September 19, and the company has already shown off the new devices at its fall event, which ran with the the tagline "Awe dropping." The iPhone 17 series brings a host of new features and enhancements. Here's a rundown of the biggest upgrades and changes: iPhone 17 Display Changes The iPhone...
apple n1 chip

Apple's New N1 Chip in iPhone 17, iPhone 17 Pro, and iPhone Air Has a Wi-Fi 7 Limitation

Saturday September 13, 2025 10:01 am PDT by
The latest iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air models are equipped with Apple's all-new N1 chip for Wi-Fi 7, Bluetooth 6, and Thread connectivity. However, the chip has a Wi-Fi 7 bandwidth limitation. According to FCC documents reviewed by MacRumors, the N1 chip in all of the new iPhone models supports up to 160 MHz channel bandwidth for Wi-Fi 7, short of the...
iPhone 17 Pro Air Boxes

iPhone Air and iPhone 17 Pro Boxes Revealed

Sunday September 14, 2025 1:36 pm PDT by
T-Mobile President Jon Freier today shared real-world photos of Apple's boxes for the iPhone Air, iPhone 17 Pro, and iPhone 17 models, which launch on Friday. Image Credit: Jon Freier Apple has typically included iPhone box renders in its product environmental reports, but it did not do so for the latest models. However, Apple's iPhone Upgrade Program page does offer some images of the boxes, ...

Top Rated Comments

GMShadow Avatar
49 months ago
Just remove all dating apps from the Store in the Netherlands. Problem solved.
Score: 31 Votes (Like | Disagree)
metapunk2077fail Avatar
49 months ago
That will just result in 10 times more dating scams and lonely people being defrauded and robbed.

Thanks ignorant Dutch regulator for harming users. Bet your people were bribed by scammers.
Score: 25 Votes (Like | Disagree)
coolfactor Avatar
49 months ago
These decision makers don't understand Apple's business model. They are applying old-world commerce thinking. Apple is GIVING so much to app developers, and then recovering that from purchases. So now they are expected to just give away the services and tools for free?

Yes, I think 30% was a tad too high. Apple's position on that is that it's a "standard retail markup", but that's in the brick-and-mortar marketplace, not the digital marketplace. Two totally different marketplaces.

If only Apple had started with a lower digital-friendly markup, would they be in this position?
Score: 19 Votes (Like | Disagree)
bsamcash Avatar
49 months ago


Attachment Image
Score: 18 Votes (Like | Disagree)
gsurf123 Avatar
49 months ago
I say pull out of the Netherlands or do not sell the dating apps in the Netherlands. Throw up a nice disclaimer alerting the users that they cannot use those Apps because of their government. Apple has obligation to anyone and can run their store as they see fit.

I see these developer's as greedy. They were happy to pay the $99 in order to publish an App and were happy with Apple's skim for hosting the app and payment system for them until they decided they wanted all of the money.

Another alternative is charging per download/update for those not using the App Store for payments. If you want to use a toll road you have to pay. Welcome to world of wanting something for nothing.
Score: 17 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
49 months ago
Well, personally, I always think on a date the dude should pay. But I don’t know if this counts as an alternate method?
Score: 17 Votes (Like | Disagree)