Instagram is preparing to launch in-app subscriptions, allowing users to pay for exclusive content from their favorite creators as the platform looks to move away from conventional ads for monetization, recent App Store listings have suggested.
In May of this year, Instagram head Adam Mosseri said in an interview with The Information that the platform was exploring the idea of subscriptions, explaining there are "different ways to facilitate a financial relationship between a fan and a creator." "Being able to subscribe to some differentiated or unique or exclusive content actually feels more additive as a fan than seeing an ad," he added.
Now, Instagram seems to be preparing to put its ambitions into action. As reported by TechCrunch, Instagram's App Store listing has recently gained new in-app subscriptions, as first spotted by Sensor Tower. The new in-app purchases are listed as "Instagram Subscriptions" for $0.99 and $4.99. Previously, Instagram had only listed Instagram Badge as an in-app purchase.
In practice, the new subscription would let users pay their favorite creators for exclusive content not seen by non-paying users. According to screenshots shared by reverse engineer Alessandro Paluzzi, a subscription will include a "Member Badge," which gifts subscribers a "special badge" next to their username, and "Exclusive content."
Subscriptions are just one of the multiple features Instagram has in the pipeline to expand monetization opportunities for creators on the platform. As also revealed by Paluzzi, Instagram is working on "Exclusive Stories," which, as the name suggests, will offer paying followers access to exclusive stories.
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Wednesday April 30, 2025 3:59 am PDT by Tim Hardwick
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Tuesday April 29, 2025 1:30 am PDT by Tim Hardwick
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Tuesday April 29, 2025 3:36 am PDT by Tim Hardwick
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station.
The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM.
...
It's idol worship at every conceivable level. Humans in a perpetual loop of idolisation of other humans. An expanding influencer class and a misled influenced class, neither with tangible merit and both deserving pity. It has become the mark of a wise man not in what he engages in, but what he avoids engaging in. The avoidance of participation in these social media systems, with their ego-generating algorithmic manipulation, may just become an authentic indicator of a person's true intelligence and level of consciousness going forward.
Every service will become a mish mash of TikTok, Twitter, Instagram, Patreon, Snapchat and YouTube. There will be no discernable difference between them and the only people to lose out will be the creators and everyone who uses them. All unique content will go and the same content will be uploaded to all.