Apple to Start Selling All 24-Inch iMac Colors in Retail Stores

We're not expecting new Macs to debut at Apple's upcoming "California Streaming" event, but according to Bloomberg's Mark Gurman, Apple is making one small tweak to its Mac sales plans.

m1 imac
After the September 14 event, Apple retail stores will begin selling the 24-inch iMac in all colors, which will mean all seven colors will be able to be purchased in store.

Right now, Apple's retail stores only offer the ‌iMac‌ in green, pink, blue, and silver. The yellow, orange, and purple colors cannot be purchased in stores and must be ordered online.

The change will make it easier for customers who want one of the more unusual ‌iMac‌ colors to get an ‌iMac‌ right away without having to wait for shipping. It may also mean that third-party stores will be able to carry additional colors, as retailers like Best Buy have also been limited to green, pink, blue, and silver.

There are highly anticipated redesigned 14 and 16-inch MacBook Pro models that are in the works, but unfortunately, we are not expecting these new machines at the September event. Instead, Apple will likely hold a second October and/or November event that will focus on Macs and iPads.

Related Roundup: iMac
Buyer's Guide: iMac (Neutral)
Related Forum: iMac

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Top Rated Comments

lucasajackson Avatar
36 months ago
Cool, now they need to sell Macs with 16gb of RAM in the stores.
Score: 18 Votes (Like | Disagree)
Joe_ Avatar
36 months ago
It’s time to bring on the M1X Macs. Also, the base model 24-inch M1 iMac is a rip-off. Get the next tier up for some desktop decency. ?
Score: 11 Votes (Like | Disagree)
zorinlynx Avatar
36 months ago
When the heck are they going to release the successor to the 27"?

I set up a 24" M1 iMac to replace a 27" iMac for a professor at work today, and it felt like a baby Mac compared to what it replaced. The professor even seemed unsure as he was starting to use it, even though he himself requested it.

It's really annoying that upgrading to a new M1 iMac right now means a reduction in screen size. That really shouldn't be the case! C'mon Apple.
Score: 10 Votes (Like | Disagree)
TSE Avatar
36 months ago
The masterful logistics of Apple is absolutely mind blowing.
Score: 8 Votes (Like | Disagree)
ignatius345 Avatar
36 months ago

that chin has to go sooner rather than later
Raise your eyes like 6" and look at the actual display. You'll be surprised how little that tech blogger BS about "chins" and "bezels" actually matters at all when you're, you know, using the computer.
Score: 5 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
36 months ago
Nice! Easier for everyone to pick up the Mac from the store.
Score: 5 Votes (Like | Disagree)