Bang & Olufsen Announces First Noise-Canceling True Wireless Earbuds

Bang & Olufsen today announced Beoplay EQ, the Danish audio outfit's first true wireless headphones with adaptive active noise cancelation.

beoplay eq 2
To achieve maximum noise cancelation, the buds use adaptive ANC that combines active noise cancellation with passive sealing. Six microphones allow for automatic adjustment of ANC levels and also make use of directional beamforming technology to improve call and speech quality.

The Beoplay EQ will retail for $399 (£349/€399), so they're $150 more expensive than Apple's AirPods Pro, but apart from the premium look, they do pack some solid features, including 20 hours' battery life when used in conjunction with the charging case, and 6.5 hours of playtime with ANC turned on (versus AirPods Pro's 4.5 hours). They also include a fast charge feature, so 20 minutes in the aluminum case gets you two hours of playtime.

The compact case supports both USB-C and Qi wireless charging, while the buds themselves are more reminiscent of Beats Studio Buds than AirPods, with a small profile and an ergonomic fit. They're IP54 dust and water resistant, and come with interchangeable ear tips in different sizes.

beoplay eq
Wireless specs-wise, they support the aptX adaptive codec and the latest Bluetooth 5.2, and the set-up process is simplified on both Android and Apple devices thanks to the inclusion of Microsoft Swift Pair and Made for iPhone licenses.

Beoplay EQ come in Black Anthracite and Sand colors and will be available to purchase from August 19 via Bang & Olufsen's website and in Bang & Olufsen retail stores.

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
General Black Friday Deals 25 Red Green

The 30+ Best Black Friday Apple Deals on AirPods, iPads, MacBooks, and More

Thursday November 27, 2025 6:46 am PST by
Black Friday is just a few hours away, and as always this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a...
Apple Foldable Thumb

Crease-Free iPhone Fold on Track for 2026 Launch as Development Advances

Monday November 24, 2025 10:25 am PST by
Apple is making progress on the development of the book-style foldable iPhone expected in 2026, according to a report from Chinese site UDN. The device has reportedly entered the engineering validation stage, and Apple is gearing up for mass production. Citing supply chain sources, UDN says that Apple has solved "the crease problem" that has plagued most foldable smartphones, and the...

Top Rated Comments

Ted Lasso Avatar
57 months ago

I don’t understand why people would pay 250$ to walk around with tampons in your ears and bad sound
The fact your first thought of tampons says more about you than anyone else.
Score: 6 Votes (Like | Disagree)
mark-in-mk Avatar
57 months ago
Cool, but.....Will they blend ?
Score: 5 Votes (Like | Disagree)
MacintoshMan1 Avatar
57 months ago
For that price, you can almost get a pair of AirPods Max! Guess, I'd rather have the AirPods Max!
Score: 4 Votes (Like | Disagree)
George Dawes Avatar
57 months ago
Id hoped they’d announced apple were buying them
Score: 4 Votes (Like | Disagree)
x-evil-x Avatar
57 months ago

I don't understand why people would pay $399 to walk around with two huge Bang & Olufsen logos in their ears.
I don’t understand why people would pay 250$ to walk around with tampons in your ears and bad sound
Score: 4 Votes (Like | Disagree)
IllinoisCorn Avatar
57 months ago

These will definitely be a big improvement over the terrible sounding Air Pods and the price is not bad either can't wait to get these.
Comparing these to AirPods is strange. If you want to compare them AP Pro or AP Max, I would get it. Neither of those are "terrible."
Score: 3 Votes (Like | Disagree)