DuckDuckGo Announces Cross Platform Alternative to Apple's Hide My Email

DuckDuckGo today announced its brand new Email Protection feature that will allow users to save themselves from being tracked by trackers embedded into emails by forwarding them to a free and personalized DuckDuckGo email before being sent to their actual email.

duck duck go email protection
DuckDuckGo's Email Protection comes as an alternative to Apple's Hide My Email part of iCloud+, allowing users to direct emails for apps, websites, and services to a random ‌‌iCloud‌‌ email address before being sent to their actual address. This process means that apps and services never directly see a user's actual email, only their random ‌‌iCloud‌‌ address.

Apple has also introduced a similar feature as part of iOS 15 and macOS Monterey that hides a user's IP address and loads all content within an email, including "hidden pixels" for tracking in the background, through proxy servers. DuckDuckGo says its feature differs since it just removes trackers from an email before it's sent to a user, compared to Apple's approach which it claims sends "erroneous" user data back to a tracker's servers.

One of the largest cornerstones of DuckDuckGo's offering, compared to Apple's Hide My Email, is its cross-platform compatibility. Apple's Hide My Email will only work on Apple devices. At the same time, thanks to DuckDuckGo's browser extension and apps available on other platforms, DuckDuckGo's Email Protection is available no matter where a user chooses to browse the internet.

Choose your Duck Email Address (you@duck.com) and start giving it out. We remove hidden trackers from incoming emails sent to this address, then forward them to your regular inbox for safer reading. This means if you use an email service like Gmail or Yahoo, it’s no problem! Emails sent to your Personal Duck Address will arrive there as usual so you can read your email like normal, in any app or on the web, worry-free.

DuckDuckGo is pledging that it never saves a user's email and that even when emails are sent to its servers to be cleansed from trackers, that information remains private. DuckDuckGo is offering the new feature to a private group of beta testers, and those interested can join the waitlist.

Top Rated Comments

Goldfrapp Avatar
27 weeks ago
I'm more bothered by the amount of spam calls I get on my phone number.

No existing laws, no fines on telcos, no third-party apps have alleviated the problem. It's only getting worse and worse every year.

How come we can land a rover on Mars but we can't stop spam calls???
Score: 14 Votes (Like | Disagree)
Sciomar Avatar
27 weeks ago
This is great news, the more privacy focused companies the better.
Score: 14 Votes (Like | Disagree)
One2Grift Avatar
27 weeks ago

This is great news, the more privacy focused companies the better.
Exactly right! Apple, now DDG ----- keep it going.
Score: 7 Votes (Like | Disagree)
rictus007 Avatar
27 weeks ago
Next step would be to have the same thing for the phone number
Score: 6 Votes (Like | Disagree)
ddtmm Avatar
27 weeks ago
This is awesome. I'm glad to see more companies onboard with privacy protection. We need more of this. Maybe Apple will open up their iCloud+ email to work outside Apple's hardware as well, though not holding my breath. I'm definitely signing on to this one.
Score: 6 Votes (Like | Disagree)
LeadingHeat Avatar
27 weeks ago

DuckDuckGo says its feature differs since it just removes trackers from an email before it's sent to a user, compared to Apple's approach which it claims sends "erroneous" user data back to a tracker's servers.
I think I’d rather have the false (erroneous?) data sent back than nothing at all. That way they know it was blocked. Similar to the downfalls of PiHole sadly.
Score: 5 Votes (Like | Disagree)

Related Stories

ios15 mail privacy feature

Hide My Email Available in Mail App With New iOS 15.2 and macOS Monterey 12.1 Betas

Tuesday November 9, 2021 10:42 am PST by
iCloud+ subscribers who use Hide My Email can do so directly from the Mail app after installing the iOS 15.2, iPadOS 15.2, and macOS Monterey 12.1 betas that came out today. The feature update is outlined in Apple's release notes for the beta, and it should make Hide My Email much more convenient to use on Apple devices. For those unfamiliar with Hide My Email, it is an iOS 15 and macOS...
iCloud General Feature

iCloud+'s New Custom Email Domain Feature Now Available in Beta

Wednesday August 25, 2021 7:48 am PDT by
Starting with iOS 15, iPadOS 15, and macOS Monterey, users with a paid iCloud+ storage plan can personalize their iCloud email address with a custom domain name, such as johnny@appleseed.com, and the feature is now available in beta. iCloud+ subscribers interested in setting up a custom email domain can visit the beta.icloud.com website, select "Account Settings" under their name, and select ...
icloud mail redesign

Web-Based iCloud Mail Redesign, Hide My Email, and Custom Domain Features Now Live

Monday September 20, 2021 1:00 pm PDT by
Alongside the launch of iOS 15, iPadOS 15, tvOS 15, and watchOS 8, Apple has also pushed an update for its iCloud.com website, introducing a new look for iCloud Mail that's viewed on the web. The new web-based iCloud Mail design looks similar to the Mail apps on devices running iOS 15, iPadOS 15, and the beta version of macOS Monterey. It is a cleaner and more streamlined look than the prior ...
ios15 mail privacy feature

Apple Putting a Stop to Email Tracking Pixels With Mail Privacy Protection in iOS 15 and macOS Monterey

Thursday June 10, 2021 11:03 am PDT by
Tracking when you've opened up an email and what you've read is something that many companies and advertisers rely on for their marketing efforts, plus there are email clients out there designed to let users know when the emails they've sent have been opened up. Much of this tracking is facilitated by remote images that load when viewing an email, and some of it is even sneakier, with...
f1623088657

Apple Announces iCloud+, Combines Paid Storage With Privacy Features Like Hide My Email

Monday June 7, 2021 11:00 am PDT by
At WWDC, Apple announced that iCloud is getting a premium subscription tier called "iCloud+," which includes "Private Relay" that allows users to browse the web through Safari with all information leaving their device remaining encrypted and access to "Hide My Email." One of the headlining features for iCloud+ is Private Relay, which, similarly to a VPN, ensures that all traffic leaving a...
maxresdefault

5 Useful Apps for Boosting Your Productivity in 2022

Tuesday January 4, 2022 1:18 pm PST by
January is when many of us make New Year's resolutions for improvements that we want to enact in the new year, and if you're looking to bolster your productivity and adopt new habits, we have a great list of iOS and Mac apps that you might want to check out. Subscribe to the MacRumors YouTube channel for more videos. We've outlined the apps, provided links, and listed app pricing below, but...
ios15 mail privacy feature

Mail Privacy Protection Seemingly Undermined by Apple Watch [Updated]

Tuesday November 16, 2021 6:28 am PST by
The security provided by Apple's Mail Privacy Protection feature is seemingly undermined by a lack of Apple Watch support, security researchers have found. Mail Privacy Protection is a new feature introduced with iOS 15, iPadOS 15, and macOS Monterey that hides your IP address so senders are not able to determine your location or link email habits to your other online activity. It also...
gmail widget inbox

Gmail App for iOS Adds New Inbox Widget

Monday January 10, 2022 1:04 pm PST by
Google recently updated the Gmail app for iOS devices, and though it's not mentioned in the release notes, the new version of the app introduces a second Gmail widget. The new Gmail widget displays the last three emails in the Gmail inbox, along with a button to compose a new email. The widget joins the existing widget that displays a compose button, a search interface, and lets users know...

Popular Stories

airpodsinear 1

AirPods Save Woman's Life With Feature Everyone Should Know

Friday January 21, 2022 2:13 am PST by
Apple's AirPods have been credited with saving a woman's life after a potentially fatal fall, People reports. When a 60-year-old florist in New Jersey tripped and hit her head in her studio, she lost consciousness and awoke heavily bleeding. With nobody around to call for help, she realized she had her AirPods in, and used a "Hey Siri" command to call 911. An operator was able to stay on the ...
iphone 13 earpods

Apple to Stop Including EarPods With Every iPhone Sold in France From Next Week

Friday January 21, 2022 3:21 am PST by
Apple will no longer include EarPods with every iPhone sold in France, starting on January 24, according to a notice posted by a French carrier (via iGeneration). Apple was previously required to include EarPods in the box with the iPhone due to a French law that required every smartphone sold in the country to come with a "handsfree kit," but the law has now been changed in favor of reducing the ...
peloton tv workout cardio

Apple Floated as Potential Buyer of Peloton

Friday January 21, 2022 6:11 am PST by
Following months of bleak news about Peloton's "precarious state," including the revelation that it has halted production of its bikes and treadmills, Apple is being floated as a potential buyer of Peloton's troubled fitness business. Yesterday, CNBC reported that Peloton will temporarily stop production of its connected fitness products due to a "significant reduction" in consumer demand, a ...
Questionable Design Decisions

Apple's Most Questionable Design Decisions in Recent Memory

Sunday January 23, 2022 2:59 am PST by
Apple has always emphasized the depth of thought that goes into the design of its products. In the foreword to Designed by Apple in California, a photo book released by the company in 2016, Jony Ive explains how the company strives "to define objects that appear effortless" and "so simple, coherent and inevitable that there could be no rational alternative." But every once in a while even...
Spring 2022 Apple Products Feature

New iPad Air, Macs, and iPhone SE With 5G Likely to Be Announced at Apple Event This Spring

Thursday January 20, 2022 8:32 am PST by
Earlier this week, Bloomberg's Mark Gurman tweeted that Apple "will be holding a spring event" to announce a new iPhone SE and other hardware. In a recent edition of his newsletter, Gurman said the event is likely to occur in March or April. Gurman did not elaborate on what "other hardware" will be announced at Apple's purported spring event, but rumors suggest at least four products are...
Upcoming Products 2022 Feature

Gurman: Apple Preparing 'Widest Array of New Hardware Products in Its History' for Fall

Sunday January 23, 2022 10:32 am PST by
Apple is working on a number of new products that are set to launch this fall, and Bloomberg's Mark Gurman says that it will be "the widest array" of new devices that Apple has introduced in its history. In his latest "Power On" newsletter, Gurman explains that Apple is working on four new iPhones (iPhone 14, iPhone 14 Max, iPhone 14 Pro, and iPhone 14 Pro Max), an updated low-end MacBook Pro...
apple watch series 7 aluminum colors yellowbg

Apple Watch Charging Bug Fixed in watchOS 8.4 Release Candidate

Thursday January 20, 2022 4:01 pm PST by
The watchOS 8.4 release candidate that was seeded to developers and beta testers this morning addresses an ongoing bug that could cause some Apple Watch chargers not to work properly with the Apple Watch. Back in December, we reported on a growing number of charging issues that Apple Watch Series 7 owners were facing. Since watchOS 8.3, there have been a number of complaints about...
safari icon blue banner

macOS Monterey 12.2 and iOS 15.3 Release Candidates Fix Safari Bug That Leaks Browsing Activity

Thursday January 20, 2022 1:30 pm PST by
The macOS Monterey 12.2 and iOS 15.3 release candidates that came out today appear to address a Safari bug that could cause your recent browsing history and details about your identity to be leaked to malicious entities. As shared last week by browser fingerprinting service FingerprintJS, there is an issue with the WebKit implementation of the IndexedDB JavaScript API. Any website that uses...
apple college discounts

Apple Walks Back UNiDAYS Verification Requirement for U.S. Education Store

Friday January 21, 2022 12:43 pm PST by
Earlier this week, Apple began requiring that customers taking advantage of educational discounts in the United States verify their status as a teacher, student, or school staff member through UNiDAYS. The requirement was a major change as Apple had never asked customers to go through a verification process in the United States before, and now, just three days after verification was added,...