Packaging Reveals Apple Was Preparing to Ship AirTags as Early as 2019
AirTags, until their official announcement earlier this month, had remained one of the most rumored Apple products of the last few years. Initial reports about an Apple item tracker began to surface in 2019, and in the entirety of the two years that followed, AirTags' release seemed to be constantly imminent.

Last week, FCC filings revealed that Apple began seeking regulatory approval and certification for AirTags in 2019, with testing taking place in the second half of the year. Now, as AirTags have begun to arrive to customers worldwide, new evidence is reaffirming that AirTags have been ready to launch for a considerable amount of time.
Images of paperwork included inside the box for Apple's Keyring AirTag accessory shared on Twitter by Apple YouTuber ZONEofTECH show the year "2019" listed for regulatory and trademark purposes. However, on the AirTags box itself, the year 2020 is listed. Both writings clearly indicate that Apple could have announced and shipped AirTags as early as possibly 2019, but it was inclined not to do so until two years later.
While not for certain, Apple's decision to delay AirTags release could have been related to the scrutiny the company faced and continues to face on accusations of anti-competitive behavior from competing item-tracker maker Tile. AirTags became available for pre-order last week and cost $29 each or $99 for a pack of four.
Popular Stories
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why.
In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro.
The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup.
If you skipped the iPhone...
Apple today provided developers with a revised version of the first iOS 26 beta for testing purposes. The update is only available for the iPhone 15 and iPhone 16 models, so if you're running iOS 26 on an iPhone 14 or earlier, you won't see the revised beta.
Registered developers can download the new beta software through the Settings app on each device.
The revised beta addresses an...
Apple today added Mac Studio models with M4 Max and M3 Ultra chips to its online certified refurbished store in the United States, Canada, Japan, Singapore, and many European countries, for the first time since they were released in March.
As usual for refurbished Macs, prices are discounted by approximately 15% compared to the equivalent new models on Apple's online store. Note that Apple's ...
Apple today added M4 MacBook Air models to its refurbished store in the United States, making the latest MacBook Air devices available at a discounted price for the first time since they launched earlier this year.
Both 13-inch and 15-inch MacBook Air models are available, with Apple offering multiple capacities and configurations. The refurbished devices are discounted by approximately 15...